Laurentian Bank Distinguished for Its Financial Services Boutique Concept
MONTREAL, March 21, 2013 /CNW Telbec/ - Laurentian Bank's second generation
financial services boutique concept was recently recognized under the banner
of Chain Store Age magazine's international Retail Store of the Year
competition. More specifically, the Bank received an honourable mention in the
Service category (15,000 ft(2) or less) for its concept deployed in several of
its branches — notably those in Repentigny, Québec City, Laval and LaSalle.
The Bank's second generation financial services boutique concept was developed
in partnership with the Aedifica architectural firm. The concept's new
approach features an original spatial configuration, architectural design and
furnishings that are all intended to simplify the banking experience and make
it as warm and convivial as possible.
Based around an entirely re-thought client experience, the concept is aimed at
making transactions in the branch as easy, efficient and pleasant as can be,
within an environment unique in the banking sector in which employees are
dedicated to providing clients with a comprehensive range of offerings.
Laurentian Bank is a pioneer when it comes to the innovative provision of
in-branch services. The Bank launched its first generation of financial
services boutiques in 2004. Today, some 40 of the Bank's branches are designed
around this highly original concept.
About Laurentian Bank
Laurentian Bank of Canada is a pan-Canadian banking institution that has more
than $34 billion in balance sheet assets and $36billion in assets under
administration. Founded in 1846, Laurentian Bank was selected in 2012 as one
of the 10 winners of the Canada's Passion Capitalists program in recognition
of its sustained success through the promotion of passion within its ranks.
The Bank employs more than 4,200 people.
Recognized for its excellent service, proximity and simplicity, Laurentian
Bank serves more than one million clients in market segments in which it holds
an enviable position. In addition to occupying a choice position among
consumers in Québec, where it operates the third largest branch network, the
Bank has built a solid reputation across Canada in the area of real estate and
commercial financing thanks to its teams working out of more than 35 offices
in Ontario, Québec, Alberta and British Columbia. Its subsidiary, B2B Bank,
is a Canadian leader in providing banking products as well as investment
accounts and services to financial advisors and brokers, while Laurentian Bank
Securities is an integrated broker, widely recognized for its expertise and
Mary-Claude Tardif Public Relations Advisor 514 284-4500, extension 4695
SOURCE: Laurentian Bank of Canada
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CO: Laurentian Bank of Canada
NI: FIN ENT
-0- Mar/21/2013 14:45 GMT
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