Elemica's Market Driven Supply Chain Solutions Focus on Customers & Set the Stage for Competitive Wins

Elemica's Market Driven Supply Chain Solutions Focus on Customers & Set the 
Stage for Competitive Wins 
Benefits Include Better Responsiveness to Customers and Increased
EXTON, PA -- (Marketwire) -- 03/21/13 --   Elemica, the leading
provider of supply chain integration and optimization solutions,
discusses the benefits of a market driven supply chain. To be more
competitive, companies will want to take steps beyond their four
walls to better support the varied and specific needs of their
individual customers, while also ensuring their supplier and
logistics service provider strategies best support this objective.
Elemica calls this customer centric view, the "outside-in" supply
"Market driven supply chains are designed around the needs of the
customer and emphasize demand sensing, flexibility, and driving
intelligent, fast responses," says Rich Katz, Chief Technology
Officer for Elemica. "An outside-in approach allows our customers to
eliminate lost sales because they may not have otherwise been able to
properly anticipate demand. It also helps maximize their profits by
keeping them from carrying too much inventory." 
Market driven supply chains are real game changers. Business is
transformed when manufacturers, and all their trading partners,
collectively sense and properly respond to supply and demand changes
in the market. When visibility across the entire supply chain is
realized, a company better understands where and when to source their
raw materials, where to store their inventories, mitigate delays in
shipments, and optimally scale production to meet real market demand. 
"To achieve the competitive advantage a market driven supply chain
offers, businesses must automate customer-driven processes and scale
them across as many trading partners as possible, creating a massive
network of partners with whom to conduct business," adds Rich Katz.
"An outside-in supply chain means a business will be proactive
instead of reactive, better respond to market volatility, and have
total flexibility to meet the specific needs of each individual
customer of theirs." 
About Elemica 
Elemica delivers state-of-the-art supply chain solutions in the areas
of customer, supplier, sourcing, and logistics management. Elemica
drives bottom line b
usiness results by promoting reduced cost of
operations, faster process execution, automation of key business
processes, removal of transactional barriers, and seamless
information flow between business partners. Elemica was founded in
2000 and today connects more than 5,000 companies across multiple
industries, processing over $150 billion in annual transactions.
Elemica's global operations are headquartered outside Philadelphia
and include offices in Amsterdam, Atlanta, Frankfurt, London, Seoul,
Shanghai, Singapore and Tokyo. Clients include BASF, BP, Continental,
The Dow Chemical Company, DuPont, The Goodyear Tire & Rubber Company,
LANXESS, Michelin, Rhodia, Shell, Sumitomo Chemical, and Yokohama.
For more information visit, www.elemica.com. 
For More Information Contact:
Becky Boyd
(770) 642-2080 x 214
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