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New Citrix Enterprise Mobility Cloud Report: iOS Leads, App Blacklisting on the Rise



  New Citrix Enterprise Mobility Cloud Report: iOS Leads, App Blacklisting on
  the Rise

Business Wire

SANTA CLARA, Calif. -- March 20, 2013

Today, Citrix released its Enterprise Mobility Cloud Report, revealing key
trends that are shaping the enterprise mobility market. Despite a sharp
increase in Google Android devices enrolled in Europe, Apple iOS still leads
in enterprise mobility worldwide. iOS is also the preferred platform in many
vertical industries, such as retail and restaurants. The report also details
trends in how enterprises are dealing with apps and security policies, with a
rise in mobile app blacklisting, including Facebook and Dropbox. The Citrix
Enterprise Cloud Mobility Report for Q4 2012 is based on aggregate data from
Citrix customers who have deployed enterprise mobility in the cloud.

iOS Leads in the Enterprise Market; Android Grows Quickly in EMEA

iOS continued to lead in the enterprise as the mobile platform of choice with
58 percent of all global devices enrolled. Android lost two percentage points
globally and Windows Mobile remained the same at 7 percent of devices.

Android was the fastest growing platform for enrolled devices in Europe, the
Middle East, and Africa with an 11 percent gain from the prior quarter to 36
percent of the region. Apple saw its iOS penetration drop from 56 percent to
43 percent share of enrolled devices in the same region, and Windows Mobile
gained 2 percent share to 21 percent.

Vertical Trends in Mobile Platform Adoption

iOS was the preferred platform for enrolled devices in vertical industries in
which mobile users engage their customers one-on-one, such as in retail and
restaurants. Android was the preferred platform for those with mobile field
service organizations, such as in transportation and utilities. The largest
adopters of Android were healthcare (a preponderance of which are home
healthcare organizations who have deployed cloud-based enterprise mobility),
and transportation. The largest adopters of iOS include the legal and
insurance industries.

App Management Trends

Organizations have become more aggressive on app blacklisting, with 18 percent
of customers deploying this policy, an increase of 11 percent from the prior
quarter. Often associated with corporate-issued line-of-business use cases, a
rise in blacklisting indicates an increase in such deployments.

Typically, organizations blacklist apps they feel pose a threat to data or
network security, such as apps that synchronize and share files outside of the
corporate network. Some also blacklist apps that are considered a drain on
productivity, such as games and social media. This is especially true for
devices used for workers doing task-based activities.

The most commonly blacklisted apps were Angry Birds, Facebook, Dropbox, and
YouTube, while the most commonly whitelisted apps were Evernote, NitroDesk
TouchDown, Google Chrome and Adobe Reader. Skype was the only app that made
both the blacklist and whitelist.

The complete Enterprise Mobility Cloud report can be found here.

Related Links

Expert Blog: Citrix Enterprise Mobility Cloud Report, Q4

Follow Us Online

  * XenMobile MDM page
  * Mobile Solutions Bundle page
  * Twitter:  @Citrix, @XenMobile
  * Citrix on Facebook

About Citrix

Citrix (NASDAQ:CTXS) is the cloud computing company that enables mobile
workstyles - empowering people to work and collaborate from anywhere,
accessing apps and data on any of the latest devices, as easily as they would
in their own office - simply and securely. Citrix cloud computing solutions
help IT and service providers build both private and public clouds -
leveraging virtualization and networking technologies to deliver
high-performance, elastic and cost-effective services for mobile workstyles.
With market leading solutions for mobility, desktop virtualization, cloud
networking, cloud platforms, collaboration, and data sharing, Citrix helps
organizations of all sizes achieve the kind of speed and agility necessary to
succeed in an increasingly mobile and dynamic world. Citrix products are in
use at more than 260,000 organizations and by over 100 million users globally.
Annual revenue in 2012 was $2.59 billion. Learn more at www.citrix.com.

For Citrix Investors

This release contains forward-looking statements which are made pursuant to
the safe harbor provisions of Section 27A of the Securities Act of 1933 and of
Section 21E of the Securities Exchange Act of 1934. The forward-looking
statements in this release do not constitute guarantees of future performance.
Those statements involve a number of factors that could cause actual results
to differ materially, including risks associated with the impact of the global
economy and uncertainty in the IT spending environment, revenue growth and
recognition of revenue, products and services, their development and
distribution, product demand and pipeline, economic and competitive factors,
the Company’s key strategic relationships, acquisition and related integration
risks as well as other risks detailed in the Company’s filings with the
Securities and Exchange Commission. Citrix assumes no obligation to update any
forward-looking information contained in this press release or with respect to
the announcements described herein.

The development, release and timing of any features or functionality described
for our products remains at our sole discretion and is subject to change
without notice or consultation. The information provided is for informational
purposes only and is not a commitment, promise or legal obligation to deliver
any material, code or functionality and should not be relied upon in making
purchasing decisions or incorporated into any contract.

Citrix®, XenMobile™, CloudGateway™, XenDesktop®, NetScaler®, GoToMeeting®,
GoToAssist®, ShareFile™ and Podio™ are trademarks or registered trademarks of
Citrix Systems, Inc. and/or one or more of its subsidiaries, and may be
registered in the U.S. Patent and Trademark Office and in other countries.

Contact:

Citrix PR
Katy Garlinghouse, 650-395-6957
katy.garlinghouse@citrix.com
Follow CitrixPR on Twitter
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