GE Capital Retail Bank and American Signature, Inc. Launch Consumer Credit Card Program

  GE Capital Retail Bank and American Signature, Inc. Launch Consumer Credit
  Card Program

             Credit Card Program Available at 126 U.S. Locations

Business Wire

STAMFORD, Conn. & COLUMBUS, Ohio -- March 20, 2013

GE Capital Retail Bank and American Signature, Inc. today announced a
multi-year relationship to provide consumer credit card services through the
home furnishings retailer’s 126 American Signature Furniture and Value City
Furniture locations across the United States. GE Capital Retail Bank provides
financial solutions to retailers to help grow their customer sales and will
service the account and manage the credit card program.

“GE Capital’s longevity in the industry and expertise in providing consumer
financing programs make them the right choice for our stores and customers,”
said Ed Cornell, executive vice president and chief financial officer for
American Signature Furniture. “We’re pleased to work with them to build our
business and provide home furnishing shoppers with promotional financing

American Signature family of furniture companies spans across 126 U.S.
locations, offering a full range of furnishings and accessories for the entire
home, including living room, bedroom, dining room, kids and home office. The
private label consumer credit card program includes the American Signature
Furniture and Value City Furniture credit cards, and provides exclusive
savings events and opportunities, access to online account management, and
extended terms and special financing promotions^*.

“American Signature is a leading furnishings retailer well-known for its
history of dedication and service to its customers,” said Paul Schell, general
manager, GE Capital’s Retail Finance business. “We look forward to working
with them on building their sales and customer loyalty through financing.”

For 80 years, GE Capital has helped major retailers and more than 200,000
small- and mid-sized businesses throughout the United States build consumer
financing programs that support business growth and customer satisfaction. GE
Capital is a leading provider of consumer credit in the Home Furnishings
industry for more than 60 years. The company supports its clients with
proprietary online technology such as BusinessCenter, which includes service,
marketing and sales tools, as well as Learning Center, providing businesses
with access to comprehensive training for their teams on financing for

*Subject to credit approval and availability

About American Signature, Inc.

Based in Columbus, Ohio, American Signature, Inc. is the parent company of
Value City Furniture and American Signature Furniture, two of the country’s
premier furniture retailers. The private, family-owned business currently
employs 6,500 associates and operates 126 furniture stores located throughout
19 states, five distribution centers and three manufacturing facilities. More
information can be found at, @amsigfurniture and, as well as,,
and @valuecityfurn.

About GE Capital's Retail Finance business

GE Capital’s Retail Finance business is among the country’s most successful
retail lenders, with 80years of experience in consumer financing. The
business, with its lending entity GE Capital Retail Bank, provides customized
credit programs to retailers and consumers in the United States and Canada
that help drive sales. This includes private label and bankcard credit
programs to major national, regional and independent retailers in the U.S., as
well as private label credit programs, promotional and installment lending,
bankcards and financial services for consumers through dealers; contractors;
manufacturers; healthcare practices; and service providers across nearly 20
industries. We are not just bankers; we help clients build better businesses.
More information can be found at

GE Capital is one of the world’s largest providers of credit. For over one
million businesses, large and small, GE Capital provides financing to
purchase, lease and distribute equipment, as well as capital for real estate
and corporate acquisitions, refinancings and restructurings. For our 100+
million consumer customers, GE Capital offers credit cards, sales finance
programs, home, car and personal loans and credit insurance. For more
information, visitwww.gecapital.comor follow company news via Twitter

GE (NYSE: GE) works on things that matter. The best people and the best
technologies taking on the toughest challenges. Finding solutions in energy,
health and home, transportation and finance. Building, powering, moving and
curing the world. Not just imagining. Doing. GE works. For more information,
visit the company's website

©2013 General Electric Company, All rights reserved.


For GE:
Cristy Williams, 678-518-2596
Press spacebar to pause and continue. Press esc to stop.