Radixx’s Airline Reservation Service Soars with 8x8’s Cloud-Based Unified Communications and Contact Center Services

  Radixx’s Airline Reservation Service Soars with 8x8’s Cloud-Based Unified
  Communications and Contact Center Services

“It was a no-brainer,” Radixx CEO says. “Saving money. Far more robust. Modern
                 technology. Better features. Easier to use.”

Business Wire

SAN JOSE, Calif. -- March 19, 2013

When airlines get serious about becoming profitable, they turn to Radixx
International, whose hosted reservation services pioneered the replacement of
expensive, limited mainframes with a cost-effective, cloud-based system. When
Radixx decided to maximize customer service, control communications spending
and ensure business continuity, it turned to 8x8, Inc. (NASDAQ: EGHT) for its
market-leading business VoIP phone service and integrated unified

Radixx is replacing the on-premise PBX at its Orlando, Fla., headquarters with
8x8’s Virtual Officehosted VoIPsolution. The initial deployment covered 63
phones, including 10 used by employees who work from home or abroad. Radixx
plans to extend Virtual Office to a total of 100 phones.

Radixx immediately achieved three major benefits with Virtual Office:

  *IT staff are now free to focus on revenue-generating tasks instead of
    managing a PBX. “Our core business is not maintaining a PBX,” said Ron
    Peri, Radixx Founder, Chairman and CEO. “Our core business is hosting
    airlines around the world.”
  *As a hosted solution, Virtual Office ensures business continuity that
    previously wasn’t possible if a disaster had struck Radixx’s on-premise
    PBX. “By moving that into the cloud, we now have a far more robust
    business-continuity plan,” Peri said.
  *Virtual Office extends all hosted PBX services to employee smartphones,
    tablets and PCs, maximizing their responsiveness and productivity. This
    feature also virtually eliminates roaming and long-distance charges for
    staff who travel or are based abroad. “When you look at all of the
    displaceable costs, it’s a very powerful argument to move to 8x8,” Peri

Radixx also implemented 8x8’s hosted contact center software solution,
beginning with 10 seats.

“It’s the best automated call distribution (ACD) product I’ve seen,” Peri
said. “Before 8x8, it could take anywhere from 45 seconds to a minute and a
half before a customer got into the support queue. Now it’s 7 to 10 seconds.
The customers are definitely happier about it.”

“We are honored that an innovative company like Radixx chose 8x8 to transform
the way it does business,” said 8x8 Chairman and CEOBryan Martin. “Its
success with Virtual Office and Virtual Contact Center is the latest example
of how tens of thousands of businesses are enhancing productivity and reducing
operating costs with 8x8 cloud communications solutions.”

About 8x8, Inc.

8x8, Inc. (NASDAQ: EGHT) empowers business conversations for more than 30,000
small and medium-sized businesses with cloud communications services that
include hosted PBX telephony, unified communications, contact center and video
conferencing solutions. The company has been delivering business
communications services since 2004 and has garnered a reputation for technical
excellence and outstanding reliability. In 2012, 8x8 was named a market
“leader” in Gartner’s Magic Quadrant for Unified Communications as a Service
(UCaaS) in North America and recognized as the No. 1 Provider of Hosted IP
Telephony by Frost & Sullivan. For additional information, visitwww.8x8.com,
or connect with 8x8 on Facebook and Twitter.


8x8, Inc.
Joan Citelli, 408-654-0970
Comunicano, Inc., for 8x8, Inc.
Irena Boostani, 858-414-1136
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