Ricoh Graphic Communications Expert Paul Hudrick to Present at Classic
Printery Open House
Hudrick will discuss how variable-data printing in conjunction with
alternative e-communication strategies can help increase response rates for
direct mail communications
HAINESVILLE, Ill., March 19, 2013
HAINESVILLE, Ill., March 19, 2013 /PRNewswire/ --
Ricoh Americas Corporation's Business Analyst and Managing
WHO: Consultant Paul Hudrick will present at Classic Printery's Open
Hudrick brings almost 40 years of expertise in Graphic Arts to his
role at Ricoh. Having held a range of positions in pre-press
management, digital and commercial sales and business development,
he is uniquely positioned to help both corporate and non-profit
organizations understand how they can use digital print technology
to create customized communications with response rates potentially
greater than traditional direct mail. Hudrick's presentation will
focus on variable-data printing (VDP), a form of digital printing
which enables direct mail communications with the same basic
information to be highly customized for each recipient. Hudrick
will also discuss strategies for organizing, managing and cleaning
mail lists and how Classic Printery can help its customers take
their digital printing communications to a higher level of
Classic Printery is a family owned premier commercial print service
provider which has been serving the McHenry and Lake County
communities for thirty-five years. A Ricoh customer since 1978,
Classic Printery is also a member of the Ricoh Business Booster
Program which helps organizations grow their businesses based on an
assessment of their strengths, needs and opportunities.
WHAT: Classic Printery Open House
In addition to Hudrick's presentation, Open House attendees will
have the opportunity to see demonstrations of Ricoh's new digital
production printer and learn how its capabilities can open up new
opportunities for their organizations.
WHERE: Classic Printery, Inc.
336 W. Main Street (Route 134)
Hainesville, Illinois 60073
WHEN: Thursday, March 21^st from 4:30 to 8:30 p.m.
Ricoh is a global technology company specializing in office imaging equipment,
production print solutions, document management systems and IT services.
Headquartered in Tokyo, Ricoh Group operates in more than 200 countries and
regions. In the financial year ending March 2012, Ricoh Group had worldwide
sales of 1,903 billion yen (approx. 23 billion USD).
The majority of the company's revenue comes from products, solutions and
services that improve the interaction between people and information. Ricoh
also produces award-winning digital cameras and specialized industrial
products. It is known for the quality of its technology, the exceptional
standard of its customer service and sustainability initiatives.
Under its corporate tagline, imagine. change. Ricoh helps companies transform
the way they work and harness the collective imagination of their employees.
For further information, please visit www.ricoh.com/about/
© 2013 Ricoh Americas Corporation. All rights reserved. All other referenced
product names are the trademarks of their respective companies.
Ricoh Americas Corporation
SOURCE Ricoh Americas Corporation
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