Wendy's Announces International Expansion into Ecuador with The Eljuri Group
DUBLIN, Ohio, March 19, 2013
DUBLIN, Ohio, March 19, 2013 /PRNewswire/ --The Wendy's Company (NASDAQ: WEN)
today announced a long-term agreement with The Eljuri Group to develop 20
Wendy's® restaurants in Ecuador.
(Logo: http://photos.prnewswire.com/prnh/20120831/MM66742LOGO )
As the largest business group in Ecuador, Eljuri expects to open its first two
Wendy's locations in 2013 in Guayaquil, a coastal city with a population of
2.3 million people.
"With proven success across a wide range of businesses, The Eljuri Group has a
strong quality orientation and considerable resources to successfully launch
and build Wendy's brand presence in Ecuador," said Darrell van Ligten,
President, International, The Wendy's Company. "This is an important step in
our continued momentum in the Latin America and Caribbean region, where we
have a growing presence of franchise restaurants in 17 countries and U.S.
Comprised of more than 160 companies in varied industries, Eljuri has
extensive real estate and hotel food service experience. The agreement with
Wendy's marks Eljuri's first entry into the quick-service restaurant industry.
"We are passionate about the Wendy's business, values and prospects for
success in Ecuador," said Juan Doumet, Chairman of the Board of Directors, for
Wendy's Ecuador and a member of The Eljuri Group. "As a Wendy's franchisee,
we look forward to making Wendy's a leading option for consumers based on
excellent quality, service, value and location."
About The Wendy's Company
The Wendy's Company is the world's third largest quick-service hamburger
company. The Wendy's system includes more than 6,500 franchise and Company
restaurants in the United States and 27 countries and U.S. territories
worldwide. For more information, visit www.aboutwendys.com or www.wendys.com.
SOURCE The Wendy's Company
Contact: U.S. Media and Investor Contacts: Bob Bertini, +1-614-764-3327,
email@example.com or Dave Poplar, +1-614-764-3311,
firstname.lastname@example.org; The Eljuri Group Media Contact: Rebeca Eljuri de
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