Sony Mobile Adds Two New Xperia Smartphones to its Spring Line up, Bringing Best of Sony Experiences to a Broader Device Range

 Sony Mobile Adds Two New Xperia Smartphones to its Spring Line up, Bringing
              Best of Sony Experiences to a Broader Device Range

  PR Newswire

  LONDON, March 18, 2013

LONDON, March 18, 2013 /PRNewswire/ --

  *Two new models added to the Xperia™ range of premium smartphones with
    Xperia™ SP and Xperia™ L offering unique Sony features at new price points
  *Xperia SP offers a high quality HD experience, LTE 4G and  easy
    connectivity with One-touch function in a beautiful  cutting-edge design
  *Xperia L provides a stylish design with best in class Sony camera
    experience for perfect pictures and videos every time

Sony Mobile Communications ("Sony Mobile") today announced two new Xperia
smartphone models to join its 2013 line up - the Xperia SP and Xperia L. The
Xperia SP delivers 4G LTE performance and an exceptional viewing experience,
with a razor sharp HD screen housed in a beautiful design. The Xperia L
provides class leading camera technology with HDR for both photos and videos
complemented by a high quality screen.

Both the Xperia SP and Xperia L offer the best of Sony with stunning premium
designs and a range of technologies including a high quality screen for the
ultimate viewing experience; the latest camera features for impressive
pictures and videos; NFC connectivity for One-touch function; Battery STAMINA
Mode for extended battery life; and Sony's signature media apps for enjoying
photos, music, movies and games on the go.

"Xperia SP and Xperia L are ideally suited for those seeking stylish
class-leading smartphones that don't compromise on features," said Calum
MacDougall, Director of Xperia Marketing at Sony Mobile Communications. "Both
of our new models benefit from Sony's proven innovation and engineering
expertise - whether you want to enjoy premium HD quality entertainment over 4G
LTE on our mid-range Xperia SP or capture every moment in perfect detail with
our more affordable Xperia L."

Xperia SP - High Definition brilliance in a premium design

The Xperia SP utilises expertise from Sony's BRAVIA® TV engineers to create
its stunning 4.6" HD Reality Display for razor sharp pictures and superior
brightness. The latest Mobile BRAVIA® Engine 2 delivers an even better viewing
experience by analysing your content type and adjusting the image
automatically, making it one of the most intelligent smartphone screens
around. The engine will make the adjustment by adding new real-time contrast
optimisation to the sharpness enhancement, high-quality colour management and
noise reduction.

As well as delivering brilliant experiences, the Xperia SP looks beautiful too
with a precision-crafted co-moulded aluminium frame, for a seamless look that
is both sleek and solid. Adding to the unique design innovation is the
colour-changing "transparent element" with customisable illuminations which
you can personalise to alert you of incoming calls and text messages. And you
can even set the illuminations to pulse to the beat of your favourite music.

Key features for Xperia SP

  *Precision crafted co-moulded aluminium frame
  *Super-bright 4.6" 720p HD Reality Display with Mobile BRAVIA® Engine 2
  *One-touch functions with NFC to display content on your TV or to share
    music and photos between devices
  *4G LTE for superfast entertainment and browsing
  *Unique "transparent element" can be personalised to change colour when
    notifying you of all your incoming messages and calls. Or simply set it to
    pulse to the beat of your music to stand out from the crowd.
  *8MP fast-capture camera with "Exmor RS for mobile", HDR and Superior Auto
    for the best photos, even at night or against a strong backlight
  *Battery STAMINA Mode for optimum battery life
  *Available in white, red and black colour variations

Xperia L - the perfect smartphone camera experience

The stylish and functional Xperia L features an 8 megapixel camera with Sony's
unique "Exmor RS for mobile" sensor technology for vivid colours and stunning
clarity. HDR (High Dynamic Range) ensures that both your photos and videos are
captured clearly, even at night or against a strong backlight. And with the
dedicated camera key that goes from sleep to snap in just over a second even
from a locked screen, this fast-capture camera phone will ensure that you'll
never miss another moment. Get the most out of your viewing experience with
the high quality 4.3" FWVGA screen that is ideally suited to enjoy all of your
content.

Key features for Xperia L

  *8 megapixel fast-capture camera takes sharp pictures in any light
  *Enjoy all your content on the generous 4.3" FWVGA display
  *One-touch functions with NFC to display content on your TV or to share
    music and photos between devices
  *Fast performance with dual-core processor
  *Battery STAMINA Mode for optimum battery life
  *Available in white, red and black colour variations

Sony entertainment on the go

Both Xperia SP and Xperia L benefit from Sony's media applications offering a
consistent entertainment experience across the range. The "WALKMAN", "Album"
and "Movies" apps, provide online and offline content through a single access
point with new ways to enjoy and share that content. The "WALKMAN" application
provides access to all your downloaded music, plus Music Unlimited* with over
18 million songs to explore from, and Facebook social integration. The
"Movies" application gives consumers access to over 100,000 movies and TV
series from Video Unlimited* while the "Album" application enables easy access
to Facebook friends' photos as well as browsing photos by location.

One-touch functions for easy content sharing

Also featured on both models are Sony's One-touch functions, allowing you to
easily and instantly enjoy music and photos across an array of devices, such
as Sony's SRS-BTV5 portable speaker and latest range of NFC-enabled BRAVIA
TVs, with just a single touch. It's sharing made easy with no wires, cables,
or fiddling with settings necessary.

The new Xperia SP and Xperia L from Sony Mobile will both be available
worldwide from Q2 2013.

For the full media kit and detailed specifications, please visit:
http://blogs.sonymobile.com/wp-content/uploads/2013/03/Xperia-SP_Xperia-L_press-release.pdf


For media information please contact: For more information, images and videos
please visit: http://www.sonymobile.com/pressreleases Sony Mobile
Communications, Global Communications & PR department General Press:
+44-208-762-5858
 
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