ZTE Joins Power Matters Alliance
Leading handset manufacturer joins in the development of wireless charging
Mobile World Congress 2013
SHENZHEN, China -- March 17, 2013
ZTE today confirmed that the company has joined Power Matters Alliance (PMA).
The news originally broke at the Mobile World Congress (MWC) exhibition.
With the evolution of consumer electronics, the average number of products
consumers use is growing. Despite improving the efficiency and level of access
these devices provide, consumers remain tethered to a range of charging
devices and power cords. PMA is a wireless charging standards organization
that has emerged to establish guidelines and standardize an infrastructure for
the future of wireless power. PMA is committed to creating wireless power
supply standards for handsets and electronic equipment that conform to IEEE
standards, and it is bringing together large organizations, such as AT&T,
Google, and Starbucks, to help achieve these goals.
The need for a standardized wireless charging infrastructure stems from the
current environment where terminal units differ in power parameter
requirements and wireless charging is confined to only a few handsets and
certain geographical regions. As the world's fourth-largest handset
manufacturer, ZTE supplies over 10 million units annually, and is uniquely
positioned to contribute to the development of wireless charging solutions. By
joining PMA, ZTE offers a strong boost to the commercial popularization of
wireless charging technology and the unification of international wireless
"Battery life has always been a challenge for manufacturers of smartphones as
well as a bottleneck in advancing smartphone development,” said Mr. Kan Yulun,
Corporate Vice President of ZTE Corporation and CTO of the ZTE Mobile Device
Division. “Wireless charging is one of the next big innovations in smartphones
and we are currently conducting research and development in this area in the
hopes of enriching consumers’ lives through increasingly intelligent
About ZTE Mobile Devices
ZTE is the No. 4 mobile handset manufacturer in the world according to global
industry analyst IDC. ZTE produces a complete range of mobile devices
including mobile phones, tablets, mobile broadband modems and hotspots, and
family desktop integration terminals.
ZTE has partnered with over 230 major carriers and distributors in more than
160 countries and regions around the world, and has strategic partnerships
with 47 of the global top 50 carriers. In 2011, ZTE applied for more
international patents than any other company in the world.
ZTE has focused on the smartphone market in recent years and the ZTE Grand
series, including the Grand S which debuted at CES 2013 and the Grand Memo
which debuted at MWC 2013, highlights ZTE’s transformation into a high-end
flagship smartphone producer and opens a new era for ZTE as a major global
ZTE Mobile devices is a division of ZTE, the global telecommunications
equipment, networks and mobile devices company headquartered in Shenzhen,
China and with a combined 2011 turnover of over $13.7 billion and over 30,000
employees. ZTE is a publicly traded company listed on the Hong Kong and
Shenzhen stock exchanges. www.ztedevices.com.
Margrete Ma, +86 755 26775207
Ogilvy Public Relations
Anna Hughes, 202-729-4156
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