Exceed Schedules 2012 Fourth Quarter and Full Year Financial Results Release for Wednesday, March 27, 2013

 Exceed Schedules 2012 Fourth Quarter and Full Year Financial Results Release
                        for Wednesday, March 27, 2013

Earnings Conference Call and Webcast to be Held on Thursday, March 28, 2013 at
6:00 am (Pacific) / 9:00 am (Eastern) / 9:00 pm (Beijing/Hong Kong)

PR Newswire

FUJIAN, China, March 15, 2013

FUJIAN, China, March 15, 2013 /PRNewswire-FirstCall/ -- Exceed Company Ltd.
(NASDAQ: EDS) ("Exceed" or the "Company"), the owner and operator of
"Xidelong" brand - one of the leading domestic sportswear brands in China,
today announced that it will release its unaudited financial results for the
fourth quarter and full year ended December 31, 2012 after the US market
closes on Wednesday, March 27, 2013.

The earnings press release will be available on the investor relations page of
the Exceed website at http://www.ir.xdlong.cn.

Following the earnings announcement, the Company's senior management will host
a conference call on Thursday, March 28, 2013 at 6:00 am (US Pacific) / 9:00
am (US Eastern) / 9:00 pm (Beijing) to discuss the Company's 2012 fourth
quarter and full year financial results and recent business activity. The
conference call may be accessed by dialing:

                     Toll Free      Toll
United States        1 866 519 4004 1 718 354 1231
China                800 819 0121
China (Mobile)       400 620 8038
Hong Kong            800 930 346    852 2475 0994
United Kingdom       0808 234 6646
International                       +65 6723 9381
Participant Passcode "EDS"

Please dial in 10 minutes before the call is scheduled to begin.

A replay of the conference call may be accessed by phone at the following
numbers until Thursday, April 4, 2013:

                     Toll Free                   Toll
United States/       1 855 452 5696              1 646 254 3697
International        61 2 8199 0299

China                800 870 0205 / 400 120 0932
Hong Kong            800 963 117                 852 3051 2780
United Kingdom       0808 234 0072
Participant Passcode 12793819

Additionally, a live and archived webcast of the conference call will be
available on the investor relations section of Exceed's website at
http://www.ir.xdlong.cn.

About Exceed Company Ltd.

Exceed Company Ltd. designs, develops and engages in wholesale of footwear,
apparel and accessories under its own brand, XIDELONG, in China. Since it
began operations in 2002, Exceed has targeted its growth on the consumer
markets in the second and third-tier cities in China. Exceed has three
principal categories of products: (i) footwear, which comprises running,
leisure, basketball, skateboarding and canvas footwear, (ii) apparel, which
comprises sports tops, pants, jackets, track suits and coats, and (iii)
accessories, which comprise bags, socks, hats and caps. Exceed Company Ltd.
currently trades on NASDAQ under the symbol "EDS".

For further information, please contact:

Investor Relations (US)

Mahmoud Siddig
Taylor Rafferty
T: +1 (212) 889-4350
E: Exceed@Taylor-Rafferty.com

Investor Relations (Hong Kong)

Candy Cheung
Taylor Rafferty
T: +852 3196 3712
E: Exceed@Taylor-Rafferty.com





SOURCE Exceed Company Ltd.

Website: http://www.ir.xdlong.cn
 
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