mobilezone reports increased consolidated profit of CHF 21.0 million Regensdorf, March 15, 2013 - In a fiercely competitive mobile phone market, mobilezone, Switzerland's largest independent telecom specialist, increased its consolidated profit by 0.8 percent to CHF 21.0 million. In part thanks to the acquisition of the mobile phone repair service provider mobiletouch, mobilezone increased its sales by 6.6 percent to CHF 325.9 million. The positive business result is also due to the optimization of margins, the addition of new products to the product portfolio, and new customer services. In particular, mobilezone's success in positioning itself in the market is evident in its increased operating profit (EBIT) of CHF 25.1 million (2011: CHF 24.7 million). Earnings per share remain unchanged at CHF 0.59. "The positive result proves that mobilezone can hold its own even in a challenging market environment," commented mobilezone's CEO, Martin Lehmann. Positive result thanks to diversified product portfolio and new services In 2012 the number of mobile phones sold was again lower than in the previous year, both in the market as a whole and at mobilezone. One reason for this development is the continued shift of demand to high-quality smartphones, which do not have to be replaced as often. The company reports a positive development in sales of digital TVs and the service packages consisting of TV, fixed-line, Internet and in some cases also mobile phone subscriptions. mobilezone has recognized this growth trend early on, and in the course of the past year it has added the offerings of upc cablecom and Sunrise TV to its product portfolio. These products are increasingly important to the company's business result. The business customer sector also showed notable growth, as did the Service Providing segment, which includes sales of the company's own fixed-line and Internet offers as well as the repair business. In addition to expanding its product portfolio, mobilezone again introduced new services that help make life easier for its customers. For example, thanks to the integration of mobiletouch, three additional Help Centers for quick on-site repairs could be opened; they are located in St. Gallen, Bern, and Basel, respectively. This repair service was already well received earlier by mobile phone users in the Zurich and Luzerne areas. Since fall the new option of paying in installments offers customers the convenience of taking home any mobile phone even without a subscription and to pay later. Distribution of the entire profit In fiscal year 2012 mobilezone again maintained a very solid balance sheet structure. As of December 31, 2012, cash and cash equivalents amounted to CHF 26.5 million (2011: CHF 31.0 million). At the end of 2012 net current assets amounted to CHF 59.4 million, and shareholders' equity at year's end totaled CHF 66.2 million, which corresponds to an equity ratio of 60.1 percent. The positive business development as well as mobilezone's continued very comfortable position in regard to equity and liquidity have led the Board of Directors to propose to the shareholders at the General Meeting, which is to be held on April 10, 2013, a dividend in the unchanged amount of CHF 0.60. If this proposal is approved, the dividend will be paid out on April 17, 2013. The last trading day (ex-date) entitling shareholders to receive dividend payment is April 11, 2013. Starting on April 12, the company's shares will be traded ex-dividend. Key figures of mobilezone Group Million CHF 2012 2011 2010 2009 Net sales 325.9 305.6 300.0 297.9 Gross profit 109.1 93.5 98.4 95.3 as % of net sales 33.5% 30.6% 32.8% 32.0% EBIT *) 25.1 24.7 30.4 28.2 as % of net sales 7.7% 8.1% 10.1% 9.5% Consolidated profit 21.0 20.9 25.2 23.3 as % of net sales 6.5% 6.8% 8.4% 7.8% Investments 9.5 10.4 7.8 6.6 Shareholders' equity 66.2 74.0 85.5 79.9 as % of total assets 60.1% 73.3% 74.2% 74.4% Number of full-time employees 741 548 556 523 Number of shops 137 140 141 135 Trade Million CHF 2012 2011 2010 2009 Net sales 281.8 292.5 285.4 278.6 EBIT 18.0 17.9 25.7 20.0 Investments 3.3 5.9 4.0 4.0 Service Providing Million CHF 2012 2011 2010 2009 Net sales 44.1 13.1 14.5 19.3 EBIT 4.6 4.2 4.2 5.5 Investments 6.2 4.4 3.8 2.6 *CHF 2.5 million of the Group's EBIT (2011: CHF 2.6 million) are not allocated to any segment and remain in the holding company. Switching accounting and reporting to Swiss GAAP FER In fall 2012, the Board of Directors decided to switch the accounting and reporting of mobilezone Group from IFRS (International Financial Reporting Standards) to Swiss GAAP FER effective January 1, 2012. This switch also involved the change in market segment on the SIX Swiss Exchange from Main Standard to Domestic Standard, which took place in December 2012. Swiss GAAP FER is a recognized accounting standard that will allow the company to continue publishing semiannual financial reports, including segment reports, that are transparent and meet the standard of "true and fair." As a result of this change, the goodwill of CHF 5.75 million was directly offset against shareholders' equity effective January 1, 2011. According to Swiss GAAP FER, at the end of 2011 shareholders' equity amounted to CHF 74.0 million compared to CHF 79.7 million according to IFRS in the previous year. Outlook 2013: Diversified product portfolio and personalized customer communication as opportunity mobilezone considers itself optimally positioned for the new year. New, innovative smartphones from Apple, BlackBerry, HTC, Nokia, Samsung, and Sony with more applications will stimulate the mobile phone market. Moreover, the company will press ahead with its ongoing further development of services and the targeted diversification of its product range. Beginning this spring, the company will intensify its personalized communication with customers. All customers will then be informed when they can renew their mobile phone subscription in order to benefit from attractive product offers. Moreover, thanks to optimization in the management of accessories, mobile phone users will in the future find an even greater selection of trendy accessories for their mobile phones in mobilezone's 137 shops. Martin Lehmann commented on the innovations: "Now more than ever, our customers expect that with our independent advice they will find the subscription for mobile phone service, digital TV, fixed-telephony, and Internet that is best for them - and that we offer them services that make life easier for them." The German version of the complete 2012 annual report with the detailed financial statements prepared in accordance with Swiss GAAP FER is available immediately at www.mobilezone.ch/uber-uns/investors--en/financial-reports. The English version will be available on the same site the latest by March 20, 2013. For additional information please contact: Markus Bernhard Chief Financial Officer mobilezone holding ag 043 388 77 66 email@example.com About mobilezone Established in 1999, mobilezone holding ag (stock ticker symbol SIX: MOB) achieved sales of CHF 325.9 million and a consolidated profit of CHF 21.0 million in fiscal year 2012 and is Switzerland's leading independent telecom specialist. In mobilezone's 137 shops more than 740 employees provide independent advice and services for individual and business customers in the areas of telecommunications and repairs; the shops offer the complete product lines and subscription plans for mobile phones, digital TV, fixed-line telephony, and Internet of all important providers. Media Information_mobilezone Annual report 2012 Provider Channel Contact Tensid Ltd., Switzerland newsbox.ch Provider/Channel related enquiries www.tensid.ch www.newsbox.ch firstname.lastname@example.org +41 41 763 00 50
Media Information - mobilezone reports increased consolidated pr
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