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CBS Launches Full-Episode Streaming App For iPad And iPhone



         CBS Launches Full-Episode Streaming App For iPad And iPhone

App Offers CBS's Leading Primetime Programming Eight Days After Broadcast

Daytime and Late Night Programming Available Day After Broadcast

App To Expand To All Major Mobile and Tablet Platforms Later This Year

PR Newswire

NEW YORK, March 14, 2013

NEW YORK, March 14, 2013 /PRNewswire/ -- CBS Corporation today announced the
launch of the new CBS App for iPhone and iPad users, offering full-episode
streaming of CBS programming from primetime, daytime and late night. The new
app further extends the reach of the shows' audience, providing more
flexibility and opportunity for catch-up viewing and opens yet another
monetization window for the Company's industry-leading content.

The CBS App is available for immediate download from the App Store, and offers
original and second-screen features for CBS's popular shows such as NCIS, THE
GOOD WIFE, CSI: CRIME SCENE INVESTIGATION, HOW I MET YOUR MOTHER, THE
YOUNG AND THE RESTLESS and THE LATE SHOW WITH DAVID LETTERMAN, among many
others. Daytime and late night programming will be available within 24 hours
after initial airing, while most primetime programs will be available on the
eighth day after broadcast.

CBS also announced it would introduce similar full-episode streaming apps for
all major mobile and tablet platforms later this year, including Android and
Windows 8.

"We have been methodically and strategically finding new ways to satiate the
appetite for our content on new platforms, while tapping into the tremendous
revenue provided by doing so," said Leslie Moonves, President and CEO, CBS
Corporation. "Our announcement today achieves both of these objectives, while
protecting our very healthy current ecosystem.  In addition, by making our
shows available on all the leading mobile devices out there, we are confident
we will bring a whole new set of viewers to the CBS Television Network and
build upon our standing as the #1 network in the business."

"Our online viewers not only want to watch their favorite shows on multiple
devices, they want deeper engagement with the programs they love," said Jim
Lanzone, President of CBS Interactive. "The new CBS App gives them the best of
both worlds, letting people watch CBS shows on the best screen available for
them, with a host of extra features that give them a richer viewing experience
whenever and wherever they tune in."

The new CBS App will integrate the existing CBS Connect App experience by the
start of the Fall TV season. At that time, the CBS App will offer: integrated
social feeds; live events that allow fans to engage directly with talent; and
second-screen experiences synched to the broadcast with additional content for
select shows like CSI: CRIME SCENE INVESTIGATION, CRIMINAL MINDS, HAWAII
FIVE-O and NCIS: LOS ANGELES.

Buick is the official launch partner for the new CBS App, bringing users CBS
programming with reduced commercial interruption for the first several weeks
after launch.

The new app further extends the CBS.com experience to viewers, where the
website has led all other broadcast networks in terms of unique viewers for 51
consecutive months (comScore Video Metrix, February 2013).

About CBS Corporation
CBS Corporation (NYSE: CBS.A and CBS) is a mass media company that creates and
distributes industry-leading content across a variety of platforms to
audiences around the world. The Company has businesses with origins that date
back to the dawn of the broadcasting age as well as new ventures that operate
on the leading edge of media. CBS owns the most-watched television network in
the U.S. and one of the world's largest libraries of entertainment content,
making its brand – "the Eye" – one of the most recognized in business. The
Company's operations span virtually every field of media and entertainment,
including cable, publishing, radio, local TV, film, outdoor advertising, and
interactive and socially responsible media. CBS's businesses include CBS
Television Network, The CW (a joint venture between CBS Corporation and Warner
Bros. Entertainment), Showtime Networks, CBS Sports Network, Smithsonian
Networks, Simon & Schuster, CBS Television Stations, CBS Radio, CBS Outdoor,
CBS Television Studios, CBS Global Distribution Group, CBS Interactive, CBS
Consumer Products, CBS Home Entertainment, CBS Films and CBS EcoMedia. For
more information, go to www.cbscorporation.com.

About CBS Interactive
CBS Interactive, a division of CBS Corporation, is the premier online content
network for information and entertainment.  With more than 280 million people
visiting its properties each month, CBS Interactive is a top Web property
globally. Its portfolio of leading brands, which include CNET, CBS.com,
CBSNews.com, CBSSports.com, GameSpot, TV.com and Last.fm, span popular
categories like technology, entertainment, sports, news and gaming.

Follow CBS Interactive on Twitter: twitter.com/cbsi and on Facebook.

SOURCE CBS Interactive

Website: http://www.cbscorporation.com
Contact: CBS Press Contacts: Dana McClintock, +1-212-975-1077,
dlmcclintock@cbs.com or Chris Ender, +1-818-655-1100, cender@cbs.com; or CBS
Interactive Press Contacts: Rosabel Tao, +1-415-344-2515, rosabel.tao@cbsi.com
or Matthew Hutchison, +1-415-344-2368, matthew.hutchison@cbsi.com
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