Tracy Weil Korman Joins Health Integrated as Executive Vice President,
Marketing Strategy and Customer Solutions
A thought leader in marketing and product development for the health care
industry, Korman set to build on bio-psycho-social product innovation focus
TAMPA, Fla., March 13, 2013
TAMPA, Fla., March 13, 2013 /PRNewswire/ -- Health Integrated, Inc., a
recognized innovator in care management strategies for vulnerable, fragile and
at-risk individuals, welcomed Tracy Weil Korman to the senior leadership team
as Executive Vice President of Marketing Strategy and Customer Solutions.
(Logo: http://photos.prnewswire.com/prnh/20090709/FL43703LOGO )
"In this pivotal role for our organization, Tracy will help drive more growth,
innovation and product solutions, and strengthen our leadership position as
the premier provider of innovative and integrated bio-psycho-social care
management solutions," said Shan Padda, chairman and chief executive officer
of Health Integrated.
"Tracy's breadth of background, which spans startups, growing concerns, and
larger enterprises, brings a diversity of industry perspective and expertise
in population health management, chronic condition support, wellness, health
information, and telecommunications that will significantly support our
marketing and business development focus as we continue to grow," Padda added.
As a member of the senior management team, Tracy will lead the marketing
organization as we continue our emphasis on being an innovative product driven
organization. Tracy will be responsible for corporate and product strategy,
pricing strategy and developing our product and marketing assets into an even
stronger source of competitive advantage for health plans.
Prior to working with Health Integrated, Tracy was the founder and CEO of
Longitude Health, an employer-focused health and wellness improvement company.
Before founding Longitude Health, Tracy was the EVP of Strategic Marketing and
Business Development for Ovid Technologies, a $350+ million per year business
unit of Wolters Kluwer Health. At Ovid, he led the development and launch of
the next generation Ovid platform, a leading medical information resource for
hospitals, practitioners and researchers. From 1996 through its sale in 2004,
Tracy was co-founder and EVP of Marketing, Sales and Customer Relationship
Management for Broadview Networks, a regional data and telecom alternative to
Verizon in the Northeast. During his tenure the company went from start-up to
more than $175 million per year. Tracy started his career as a consultant with
Booz, Allen & Hamilton providing strategic solutions to fortune 100 companies
around growth, innovation and organizational excellence.
Tracy is also a returned Peace Corps volunteer and a graduate of Harvard
Tracy will be based at Health Integrated's headquarters in Tampa, Florida.
About Health Integrated
Health Integrated is leading the reform of our healthcare ecosystem by
changing the behavior of its participantsto protect our most vulnerable
Understanding and addressing the relationship of behavioral, social and
medical needs of the individuals we serve permeates our DNA. Working with
Medicare, Medicaid, Dual-Eligible and Commercial plan members nationwide, we
bring to bear innovative care management strategies enabled by differentiated
technologies to drive better health outcomes, higher member satisfaction and
lower health care costs.
Suzanne Dudzik Janczak, Health Integrated
SOURCE Health Integrated, Inc.
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