GfK Consolidates US Panel Leadership Under Fabber, Reinforcing Commitment to Seamless Operations, Diligent Expansion

  GfK Consolidates US Panel Leadership Under Fabber, Reinforcing Commitment to
  Seamless Operations, Diligent Expansion

New SVP will guide consumer, Hispanic, and healthcare assets

Business Wire

NEW YORK -- March 12, 2013

Reflecting its continued commitment to integrated panel operations and growth,
GfK has appointed Chris Fabber as Senior Vice President, Panel Operations, for
Consumer Experiences North America. As leader of the company’s Panel and
Operations team, Fabber will guide all of its US panel assets, including
KnowledgePanel®, KnowledgePanel Latino™, Cada Cabeza, Consumer Opt-in
(, and PCN® (healthcare professionals), as well as custom panel
support functions.

“Chris is a tenured market research professional with a proven track record
and deep experience in panel management and sampling,” said Richard Catrone,
Executive Vice President, Operations, at GfK Consumer Experiences North
America. “Under Chris’s leadership, we will continue to integrate our North
American panel operations and grow our assets while maintaining a clear focus
on quality. The result will be even greater flexibility in meeting clients’
survey needs, combined with the rigorous attention to methodology that they
have come to expect from GfK.”

Fabber brings over 20 years of panel management, survey and technology
experience to GfK, most recently serving as President, Panel Direct Online, a
division of Focus Forward. He also spent five years at InsightExpress, where
he was Senior Vice President of Operations, responsible for panels, client
service and survey programming.

In addition, Fabber has been Vice President, Panel Development, at TNS,
overseeing global panel operations, including panel technology, research, and
management and operations. He has also served as Vice President and Director
of Client Services & Operations for The NPD Group.

About GfK

GfK is one of the world’s largest research companies, with more than 12,000
experts working to discover new insights into the way people live, think and
shop, in over 100 markets, every day. GfK is constantly innovating and using
the latest technologies and the smartest methodologies to give its clients the
clearest understanding of the most important people in the world: their
customers. In 2011, GfK’s sales amounted to EUR 1.37 billion.

To find out more, visit or follow GfK on Twitter:


For More Information:
GfK Marketing and Communications, Consumer Experiences North America
David Stanton, 908-875-9844
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