MIPIM To Strengthen Presence In Asia With New Format In Hong Kong And New China Trade Show In Shanghai

  MIPIM To Strengthen Presence In Asia With New Format In Hong Kong And New
                         China Trade Show In Shanghai

12 to 15 March 2013 - Palais des Festivals, Cannes

PR Newswire

PARIS and CANNES, France, March 12, 2013

PARIS and CANNES, France, March 12, 2013 /PRNewswire/ --Reed MIDEM, organiser
of MIPIM and MIPIM Asia, today announces plans to develop MIPIM Asia in Hong
Kong in 2013 and to launch a new event, MIPIM China, in Shanghai in 2014.

The 8th edition of MIPIM Asia will take place in the Grand Hyatt, Hong Kong,
November 5-6, 2013 and will focus exclusively on a high-level conference
programme, premium networking opportunities and the popular MIPIM Asia
Awards. The event will be a summit for leading real estate decision-makers
operating throughout the Asia property market.

In the second half of 2014, Reed MIDEM, together with its sister company Reed
Exhibitions China, will launch MIPIM China in Shanghai. Based on the
successful MIPIM concept, MIPIM China will be a dedicated exhibition,
conference and networking event for real estate professionals who are
specifically interested in the Chinese market. Participants will include
exhibitors and visitors from China and other countries.

"As a summit for real estate leaders, MIPIM Asia in Hong Kong will provide a
unique platform for top executives and companies interested in real estate
throughout Asia," noted Reed MIDEM Chief Executive Paul Zilk. "By introducing
MIPIM China in 2014, we will create an event which is much more deeply focused
on the enormous potential of the Chinese market," Zilk added.

Paul Beh, Reed Exhibition's President of South Asia, commented, "I am
delighted that Reed Exhibitions China is teaming up with Reed MIDEM to
introduce the MIPIM brand to China with this new event in Shanghai in 2014,
and we have already received enthusiastic support from a number of Chinese
real estate companies. The exhibition-based format in China will complement
the summit in Hong Kong."

For editors:

Founded in 1963, Reed MIDEM is a leading organiser of professional,
international tradeshows. Reed MIDEM events have established themselves as key
dates in professional diaries. The company hosts MIPTV, MIPDOC, MIPCOM, and
MIPJUNIOR for the television and digital content industries, MIDEM for music
professionals, MIPIM, MIPIM Asia and MAPIC for the property and retail real
estate sectors and LeWeb Paris and LeWeb London for the internet sector.

Reed Exhibitions Greater China first began operating in China in the 1980s.
After more than two decades of rapid growth, today, Reed is China's premier
organizer of definitive trade events, with eight outstanding member companies:
Reed Exhibitions China, Reed Sinopharm Exhibitions, Reed Huabo Exhibitions,
Reed Huaqun Exhibitions, Reed Exhibitions (Shanghai), Reed Guanghe
Exhibitions, Reed Huabai Exhibitions and Reed Hongda Exhibitions.

Currently, over 500 staff from China help Reed to serve 11 specialized
sectors: Electronics Manufacturing & Assembly / Machine Tools, Metalworking &
Industrial Materials / Converting / Life Sciences & Pharmaceuticals, Health
Care, Beauty & Cosmetics / Gifts & Homeware / Auto Aftermarket / Lifestyle /
Gaming / Building & Construction / Property and Travel / Marine, Energy, Oil &

Reed MIDEM and Reed Exhibitions China are divisions of Reed Exhibitions, the
world's leading events organizer with over 500 events in 39 countries. In 2011
Reed brought together six million active event participants from around the
world generating billions of dollars in business. Today Reed events are held
throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and
organized by 33 fully staffed offices. Reed Exhibitions serves 44 industry
sectors with trade and consumer events and is part of the Reed Elsevier Group
plc, a world-leading publisher and information provider and a FTSE 100
company. www.reedexpo.com



Website: http://www.mipim.com/
Contact: My-Lan CAO - Press Director, +33 (0)1 79 71 95 44,
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