PPG PITTSBURGH PAINTS® Brand Launches "Pin It to Win It" Promotion Encouraging Creative Usage of Paint Swatches

PPG PITTSBURGH PAINTS® Brand Launches "Pin It to Win It" Promotion Encouraging
                       Creative Usage of Paint Swatches

THE VOICE OF COLOR Pinterest followers can receive paint swatches to create
bold designs and projects

PR Newswire

PITTSBURGH, March 11, 2013

PITTSBURGH, March 11, 2013 /PRNewswire/ --Paint swatches are no longer just
for choosing a paint color. From jewelry to wall art to holiday wreaths, paint
swatches and stripe cards can be repurposed for creative accent pieces, craft
and art projects and more. The PPG PITTSBURGH PAINTS(R) brand has launched the
"Pin It to Win It" promotion, providing THE VOICE OF COLOR(R) Pinterest
followers with the opportunity to win paint swatches and stripe cards to use
for their latest artistic masterpiece.

Tying to The Voice of Color program – the color platform for PPG Pittsburgh
Paints products, based on the premise that every color has an emotional,
meaningful association – the "Pin It to Win It" promotion encourages Pinterest
users to find their favorite DIY project using stripe cards from The Voice of
Color's "Paint Swatches and Stripe Cards" board, repin the image with the
#voiceofcolor and #stripecardpromo hashtags. Running through the remainder of
the year, the first one hundred (100) eligible entrants who are verified to
have completed the entry requirements will receive one package comprised of
paint chip samples from The Voice of Color.

"We receive countless requests from independent artists, art classes and
teachers for paint swatches to use in the design of some incredibly unique and
creative projects as a way to add a bold, colorful accent to their daily
lives," said Dee Schlotter, brand manager, The Voice of Color program of the
PPG Pittsburgh Paints brand. "The 'Pin It to Win It' promotion affords anyone
who has been inspired to think outside of the box and create a wonderful
conversation piece."

Added Schlotter, "The promotion also aids in PPG Pittsburgh Paint's overall
sustainability efforts as we are able to recycle the paint swatches in a
creative fashion instead of throwing them away."

Interested participants must follow @voiceofcolor on Pinterest, and follow the
complete list of contest rules found at http://www.voiceofcolor.com/promo.

PPG Color Leadership
PPG employs more than 20 color stylists around the world, each specializing in
different markets, who collaborate to determine styles and color trends for
the home, electronics and automobiles. PPG's unique position as a color leader
in multiple markets enables it to observe and translate emerging global color
trends for its customers' applications – from consumer goods to automotive
color, from residential to commercial to industrial design. Visit the new
website at www.ppgcolorshare.com to see how color impacts PPG's businesses and
its customers.

About The Voice of Color Program
The Voice of Color program is a design system based on the premise that every
color has an emotional association and that individuals are drawn to different
colors for reasons inherently tied to their unique personalities. The Voice of
Color program offers an engaging online experience to help homeowners discover
Harmony color families and palettes that reflect their personalities and
complement their styles. Palettes are presented in signature five-color
Harmony chips to coordinate colors for all the decor elements in a space. The
Voice of Color program also features exclusive color collections that offer
style inspiration (such as Hacienda Style, Historic Colors,
FALLINGWATER(R)-Inspired Colors), designer favorites and expert advice. For
more information or to order color tools and resources, visit

PPG Industries' vision is to continue to be the world's leading coatings and
specialty products company. Through leadership in innovation, sustainability
and color, PPG helps customers in industrial, transportation, consumer
products, and construction markets and aftermarkets to enhance more surfaces
in more ways than does any other company. Founded in 1883, PPG has global
headquarters in Pittsburgh and operates in nearly 70 countries around the
world. Sales in 2012 were $15.2 billion. PPG shares are traded on the New York
Stock Exchange (symbol:PPG). For more information, visit www.ppg.com.

Bringing innovation to the surface  is a trademark of PPG Industries Ohio,
Color Sense Game is a trademark and PPG Pittsburgh Paints and The Voice of
Color are registered trademarks of PPG Architectural Finishes, Inc.
Fallingwater is a registered trademark of The Western Pennsylvania

SOURCE PPG Pittsburgh Paints

Contact: Media: Dee Schlotter, PPG PITTSBURGH PAINTS Brand, PPG Architectural
Coatings, schlotter@ppg.com, +1-412-434-4172; Jamie Bujakowski,
Jamie.Bujakowski@bm.com, +1-412-224-5147
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