Aly Raisman Brings Ask, Listen, Learn To Pollard Middle School
NEEDHAM, Mass., March 11, 2013
Program encourages kids to "say 'YES' to a healthy lifestyle and 'NO' to
NEEDHAM, Mass., March 11, 2013 /PRNewswire-USNewswire/ -- Today Aly Raisman
encouraged 840 students at her alma mater, Pollard Middle School to "say 'YES'
to a healthy lifestyle and 'NO' to underage drinking" as ambassador for The
Century Council's Ask, Listen, Learn: Kids and Alcohol Don't Mix program.
Though Raisman is best known for her leadership and success as captain of the
US Gymnastics Team, her role model status will continue to grow as she
competes on Season 16 of Dancing with the Stars.
Aly tried yet another athletic challenge today by testing her fast feet
against middle schoolers on Ask, Listen, Learn's interactive game. The game
enables middle school kids to learn about the negative consequences of
underage drinking and the benefits of making healthy decisions while they
exercise.The premise is based on research by Harvard Medical School's Dr.
John Ratey, showing that for a person's brain to function at its peak, the
body needs to move. The multimedia program includes the game and print
materials, with the website presenting a pledge to live a healthy lifestyle,
online games and pages featuring Ask, Listen, Learn Superstars.
This event comes about a month after the premier of Ask, Listen, Learn's PSA
with Aly and her parents, Lynn and Rick Raisman. The spot highlights the fact
that parents are the leading influence on kids' decision to not drink underage
and encourages families to go to AskListenLearn.com for strategies to help
jumpstart the conversation about the dangers of underage drinking.
"I'm so excited to be back at Pollard to share Ask, Listen, Learn with my
sister's class and kids in my hometown," said Raisman, "When I was in middle
school I had to make healthy decisions to stay on track and reach my goals. I
hope I can be a good role model for these students as I share my stories about
all the hard work and dedication it took to become USA Gymnastics Team
Pollard Principal Dr. Lisa Chen was happy to welcome Aly back to Pollard,
"It's wonderful to work in a community like Needham that advocates for our
youth to be raised with healthy minds and bodies. We're grateful Aly and Ask,
Listen, Learn can present this important discussion on underage drinking in a
fun and engaging way at our school today."
"While the availability of alcohol to underage youth has declined for more
than a decade, 30% of adolescents say they have tried alcohol by the time
they're 8^th-graders," said Ralph Blackman, President and CEO of The Century
Council. "It's important for parents to start the conversation about underage
drinking early and to have it often – which is exactly what we are trying to
accomplish with our program here today."
About Ask, Listen, Learn
Ask, Listen, Learn is the most widely distributed alcohol education program of
its kind. Ask, Listen, Learn's initiatives include Asklistenlearn.com, a
website that encourages kids to "say 'YES' to a healthy lifestyle and 'NO' to
underage drinking" by offering kids interactive and educational games and
videos. On the site kids can read about positive role models and take a pledge
to make healthy choices. Parents and educators are also encouraged to visit
the site to find tips on how to facilitate these conversations with kids.
About The Century Council
The Century Council, is a national not-for-profit leader in the fight to
eliminate drunk driving and underage drinking and is funded by the following
distillers: Bacardi U.S.A., Inc.; Beam, Inc.; Brown-Forman; Constellation
Brands, Inc.; DIAGEO; Hood River Distillers, Inc.; and Pernod Ricard USA.
Headquartered in Arlington, Virginia, The Century Council promotes responsible
decision making regarding beverage alcohol and develops and implements
innovative programs and public awareness campaigns which ignite action through
strategic partnerships. Established in 1991, The Century Council's initiatives
are highlighted on its website at www.centurycouncil.org and
Contact: Tyler Allen, The Century Council
AllenT@centurycouncil.org or (202) 637-0077
SOURCE The Century Council
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