Cascades Antibacterial Paper Towel Gains Multiple Product Recognitions

    Cascades Antibacterial Paper Towel Gains Multiple Product Recognitions

PR Newswire

CANDIAC, QC, March 7, 2013

The first-of-its-kind paper towel recently gained a "4-Star" Environmental
Leader Technology Review score and is a finalist for the prestigious 2013
Edison Awards

CANDIAC, QC,  March  7,  2013  /PRNewswire/ -  Today,  Cascades  Tissue  Group 
announced  its  Cascades   Antibacterial  paper  towel   secured  a   "4-Star" 
Environmental Leader Technology Review Score and has been named a 2013  Edison 
Awards Finalist in the Consumer  Packaged Goods: Cleaning Solutions  category. 
Both mark prestigious recognition for the novel paper towel that was  launched 
in 2010 on the Canadian Away-from-Home market and in 2012, in United States.

The Cascades Antibacterial Paper Towel provides a simple and effective way  to 
further reduce  bacterial  contamination and  transmission.  Unlike  ordinary 
paper towels,  it  almost  instantly  kills  over  99.99  percent  of  harmful 
bacteria. By  integrating a  safe active  ingredient into  a dry  format,  the 
distinctly  green-colored  paper  towel  compensates  for  people's  imperfect 
hygiene habits without changing how they wash or dry their hands.

"We are  honored  the  Cascades  Antibacterial paper  towel  is  gaining  such 
tremendous recognition among so many other great products and services,"  said 
Suzanne Blanchet, CEO of  Cascades Tissue Group  and product champion.  "While 
our Antibacterial paper towel breaks new ground in terms of innovation,  we're 
also very  excited about  the positive  social  impact it  can have  on  human 
health. Without even changing habits, everyone can now help control the spread
of bacteria!"

About the Environmental Leader Technology Review program
The Environmental  Leader  Technology Reviews  is  a program  that  recognizes 
excellence in products  and services  that provide companies  with energy  and 
environmental benefits. Only  products earning a  score of 3.5  or better  are 
included in the publication's report, and  by earning "4 Stars", the  Cascades 
Antibacterial paper hand towel effectively  placed within the top 20  products 
recognized for  excellence, technical  features and  performance that  provide 
clear  and  substantial  benefits.  Scores  were  determined  by  a  panel  of 
independent judges from companies  including PepsiCo, Staples, the  University 
of California Berkeley, ISS Facilities Services, The Green Grid, LNS Research,
Owens Corning, Yahoo! Inc., GlaxoSmithKline,  Legrand, Petco, and New  Belgium 
Brewing Company.

The review included anonymous  feedback from the  judges. Among the  insights, 
one judge noted, "genius! What a great way to get people to clean their  hands 
and get double protection against cold and flu germs. It's like getting a  flu 
shot booster several times a day. It's made of recycled paper also, so it's  a 
sustainable product and creates demand for recycled fiber."

About the Edison Awards
Since its beginning in  1987, the Edison Awards™  have recognized and  honored 
some of the  most innovative new  products, services and  business leaders  in 
America. The ballot of nominees for the  Edison Awards is judged by more  than 
3,000 senior business executives and  academics from across the nation.  Votes 
acknowledge the Finalists' success in  meeting the award criteria of  concept, 
value, delivery and impact. The Cascades Antibacterial paper hand towel is one
of four Finalists in the Cleaning  Solutions section of the Consumer  Packaged 
Goods category.  Award winners  will be  announced on  April 25,  2013 at  the 
Edison Awards Annual Gala, held in Chicago.

"More than any year, this year's  slate of Finalists demonstrate the  enormous 
value of  teamwork,  experimentation,  consumer focus,  market  awareness  and 
game-changing  success,"  said  Frank  Bonafilia,  Edison  Awards'   executive 
director. "It's  exciting to  see companies  like Cascades  continuing  Thomas 
Edison's legacy of challenging conventional thinking."

Cascades Tissue Group,  a division  of Cascades,  ULC, is  the fourth  largest 
manufacturer of  tissue paper  in North  America.Founded in  1964,  Cascades 
produces, converts and markets packaging and tissue products that are composed
mainly of recycled fiber. The company employs more than 12,000 men and  women, 
who work in more than 100 units located in North America and Europe. With  its 
management philosophy, close to half a century of experience in recycling, and
continuous efforts in  research and  development as  driving forces,  Cascades 
continues to  serve its  clients with  innovative products.  Cascades'  shares 
trade on the  Toronto Stock Exchange,  under the ticker  symbol CAS.For  more 
information about Cascades  Tissue Group and  its environmental product  line,  For   information   specific  to   the   Cascades 
Antibacterial paper hand towel, visit



Melanie St-Pierre
Communications and Sustainability
Cascades Tissue Group

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