Time Warner Cable Business Class Adds Another HD Video Solution for
HD Video for Hospitality replicates in-home high-definition TV experience,
without costly, on-premises headend equipment
NEW YORK -- March 7, 2013
Time Warner Cable Business Class (TWCBC), the business division of Time Warner
Cable (NYSE: TWC), announced the launch of HD Video for Hospitality across the
greater New York City area, New York State, New England and the Carolinas.
This new offering provides another option for hotels that are looking for an
HD video solution.
HD Video for Hospitality enables hotels to upgrade to high-definition (HD)
programming in a manner that is user-friendly for its customers and
cost-effective for the hotel. HD Video for Hospitality includes extensive HD
programming, an interactive program guide and free On Demand services.
“Hotels are eager to replicate the typical in-home HDTV experience for
customers and meet the higher standards demanded by their corporate brands,”
said Maureen Link, regional vice president of marketing for Time Warner Cable
Business Class, East Region. “HD Video for Hospitality is a high-quality,
cost-effective option to meet these goals. It builds on our legacy as a
leading provider of video solutions for businesses, and is a natural extension
of our growing suite of solutions for the hospitality market.”
The new service — which eliminates the need for a costly investment in headend
equipment or the need to accommodate bulky in-room set-top boxes — is an
extension of TWCBC’s growing HD Video for Hospitality portfolio of products
and services, such as HDTV.
“The feedback we’ve received from our guests in response to the additional HD
choices we are able to provide has been tremendous, “ said Elaine Sarkis,
general manager for DoubleTree by Hilton Buffalo Downtown, in Buffalo, N.Y.
“Our guests have high expectations for our ability to meet their needs and
adding HD options helps make them feel right at home. Time Warner Cable
Business Class meets all of our business solutions, while also giving our
customers the video programming preferences they desire.”
HD Video for Hospitality presents a number of significant benefits:
*Reliable Service via TWC’s wholly owned hybrid fiber-coax network, fully
managed by dedicated 24/7 support
*A cost-effective and customizable solution to bring HD programming into
*Guest access to more than 100 channels, including more than 60 in HD, free
video on demand, and premium video on demand viewing choices
*Using the on-screen Navigator and a specially designed streamlined and
antimicrobial remote control, guests can easily change user settings and
access thousands of free and premium on demand programs
*Enables hotels to customize the guide with their hotel logo and create
channel lineups that best suit their clientele
*Scalable for future enhanced features and expanded programming
Key features of the new service include a small box that is unobtrusively
mounted on the back of each of the hotel’s HDTVs and an intuitive onscreen
guide that can be customized with a hotel’s logo and brand colors. The hotel
is able to control the customer experience through a portal that allows hotels
to monitor each box utilized and set parental controls, if requested by a
guest. With over 100 available channels, hotels can customize their lineup to
best suit the needs of their clients by adding premium HD channels such as
HBO, Showtime, Cinemax, and Starz, music programming from MusicChoice, and
highly desired select international channels. Hotels also have the option of
adding the 26-channel Deluxe Hospitality Tier to provide even more programming
choices for their guests.
“People call before they make a reservation to check on TV technology, and
channel lineups, said Mike Martino, general manager for Sheraton Imperial
Hotel & Convention Center in Durham, N.C. “Our services have always been
great. However, we needed more variety to meet client expectations, and we
could not make a large capital investment in hardware. We have a commitment to
our guests to feel right at home or otherwise they will not come back to us.
Time Warner Cable Business Class offers a superior product and has met our
For more information about HD Video for Hospitality or any other TWCBC
services, visit twcbc.com/HDH. In addition to HD Video for Hospitality, Time
Warner Cable Business Class offers a broad range of Internet, Voice,
Television, Network and Cloud services.
About Time Warner Cable Business Class
Time Warner Cable Business Class, a division of Time Warner Cable (NYSE: TWC),
offers a full complement of business communications tools to small-and
medium-sized businesses and enterprise-sized companies. Its phone, Internet,
Ethernet, cable TV and security solutions are enhanced by award-winning
customer service and local support teams. Through its NaviSite subsidiary, the
Company also offers managed and outsourced information technology solutions
and cloud services. Time Warner Cable Business Class was founded in 1998.
Today, it serves approximately 550,000 business customers throughout Time
Warner Cable’s markets.
Time Warner Cable
Patrick Paterno, (704) 206-6860
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