US Baby Food & Babycare Supplies Market Trends Explored in New Packaged Facts Study Published at

  US Baby Food & Babycare Supplies Market Trends Explored in New Packaged
  Facts Study Published at

Business Wire

LONDON -- March 7, 2013

The U.S. baby market, specifically its most sizable segments, is projected to
go through a bumpy run in the foreseeable future. Thus, infant formulas and
diapers are likely to keep on declining owing to decreasing birth rates and
cutbacks in spending in response to the prolonged economic problems. Retail
salesof wipes, baby personal care and prepared baby food categories are
poised for growth, though at sluggish rates.

The country’s baby food and babycare supplies sector is distinguished by a
high degree of concentration. Abbott Laboratories, Nestle/Gerber and Mead
Johnson Nutrition together control almost 90% of the overall baby food
category dollar sales. Procter & Gamble and Kimberly-Clark have a grip on 65%
of the total retail babycare supplies sales. Johnson & Johnson holds 50% of
the less sizable baby personal care segment.

New market research study  “Baby Food and Babycare Supplies: U.S. Market
Trends”  elaborated by Packaged Facts offers a comprehensive guide to the U.S.
baby food and babycare supplies market and its key segments such as infant
formulas, prepared baby food, diapers, wipes and baby personal care.

The report limelights the burning issues and trends impacting the overall
market, each of its categories and segments. It also provides a discussion of
major and minor innovative players and brands, assessing their recent
activities in terms of sales and market share. The research covers baby food
and babycare supplies sales by retail channel and product type, presents
overall market size estimates for 2008–2012, and reviews the competitive
landscape. The future projections for 2012-2017 are made following the
analysis of the present market landscape, by-gone trends and the continuous
developments in the market.

Report Details:

Title: Baby Food and Babycare Supplies: U.S. Market Trends

Published: February, 2013

Pages: 216

Price: US$ 3,750.00

More US Market Research Reports by Packaged Facts are Also Available:

  *Oral Care Products in the U.S., 8th Edition
  *Energy Drinks and Shots: U.S. Market Trends
  *Food Formulation and Ingredient Trends: Health and Wellness

More new studies by Packaged Facts can be found at


The Market Publishers, Ltd.
Tanya Rezler
Tel: +44 208 144 6009
Fax: +44 207 900 3970
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