Digi-Key Corporation and MEMSIC Announce Global Distribution Agreement

  Digi-Key Corporation and MEMSIC Announce Global Distribution Agreement

Business Wire

THIEF RIVER FALLS, Minn. -- March 7, 2013

Global electronic components distributor Digi-Key Corporation, the industry
leader in electronic component selection, availability, and delivery, today
announced the signing of a global distribution agreement with MEMSIC, a
leading provider of MEMS sensor components, sophisticated inertial systems,
and leading-edge wireless sensor networks.

“As technology tries to fit more and more functionality into smaller and
smaller spaces, MEMS has grown exponentially in utilization,” said Mark Zack,
Digi-Key Vice President, Global Semiconductor Product. “By integrating IC and
MEMS functionality, MEMSIC offers our customers a unique product to fill a
growing need in their designs. We are pleased to partner with MEMSIC.”

MEMSIC designs and manufactures integrated micro-electromechanical sensors
(MEMS) using a standard integrated circuit (IC) manufacturing process. The
company combines proprietary thermal-based MEMS technology and advanced analog
mixed-signal processing circuitry into a single chip. This allows MEMSIC to
produce high-performance accelerometers and other MEMS devices at
substantially lower cost than most traditional processes.

"Digi-Key is recognized by design engineers worldwide for its excellent
service, and for its access to readily available components they can count on
for new designs,” noted John Newton, MEMSIC Vice President of Marketing. “We
are excited to be partnering with Digi-Key, and believe this agreement will
significantly expand MEMSIC's global reach to design engineers looking for the
latest in sensor technology."

MEMSIC’s full line of MEMS products is available for purchase on Digi-Key’s
global websites.

About MEMSIC Inc.

MEMSIC Inc. (Nasdaq: MEMS), headquartered in Andover, Massachusetts, is a
leading provider of MEMS sensor components, sophisticated inertial systems and
leading-edge wireless sensor networks for diverse real world applications
ranging from automotive, consumer, industrial and aerospace. Their proprietary
approach combines leading edge technologies with mixed signal processing
circuitry to provide an industry-leading level of application support.

About Digi-Key Corporation

Digi-Key Corporation, based in Thief River Falls, Minn., is a global,
full-service provider of both prototype/design and production quantities of
electronic components, offering more than two million products from over 650
quality name-brand manufacturers at www.digikey.com.

With over 800,000 products in stock, an impressive selection of online
resources, and the logistical advantage of more than 800,000 square feet of
expandable distribution space, Digi-Key continues to move forward, affirming
its commitment to stocking the broadest range of electronic components in the
industry and providing the best service possible to its customers.

Digi-Key’s totally integrated, Internet-engaged business model, coupled with
its industry-leading breadth of components available for immediate shipment
anywhere in the world from a single location, clearly differentiates Digi-Key
from all other distributors. Digi-Key offers customers a unique approach to a
high-mix, low volume production business strategy by transferring much
inventory risk and carrying costs from the customer to Digi-Key. From
Prototype to Production^®, Digi-Key has the components and resources necessary
to grow your business to the next level.

Digi-Key’s online offerings and resources include: PTM^® product training
modules; TechZone^SM technology zones; Another Geek Moment videos; Digi-Key
toolbar; PurchasingPro^SM for electronics buyers; TechXchange^SM; a Mobile and
Social Center; the Scheme-it online schematic design tool; a Reference Design
Library; and the Dynamic Catalog.

Additional information and access to Digi-Key’s broad product offering is
available at www.digikey.com.

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Contact:

Editorial Contact for Digi-Key Corporation
Josh Olson, 1-800-344-4539 x2989
publicrelations@digikey.com
josh.olson@digikey.com
 
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