Dachis Group Kicks Off Social Business Summit Series in Austin

Dachis Group Kicks Off Social Business Summit Series in Austin 
Thought Leaders, Social Marketers, and Social Business Practitioners
From the World's Biggest Brands Come Together to Discuss Data-Driven
Social Marketing and Social Business 
AUSTIN, TX -- (Marketwire) -- 03/07/13 --  Dachis Group, the world's
leader in data-driven social marketing solutions, announced today the
kickoff of the fourth annual Social Business Summit global series,
taking place in Austin, Texas at the W Hotel. 
Social Business Summit 2013, a global invitation-only series hosted
and curated by Dachis Group and sponsored exclusively by Oracle,
brings together the world's foremost brand marketers, social
strategists, and social marketers to discuss the future of social
marketing in real-time at day-long events around the globe. 
"Our goal is for attendees to leave Social Business Summit 2013 armed
with ideas to push the boundaries of data driven social marketing,"
said Jeffrey Dachis, Founder, CEO and Chairman of Dachis Group. "This
year's focus on data-driven social marketing will provide global
marketers with a platform to hone in on the power of data-driven
marketing to drive the real world benefits of being a social business
-- one that is connected and engaged with its customers." 
Bringing together thought leaders and industry experts for a series
of keynotes, speakers for the Austin Social Business Summit include
Tony Hsieh from Zappos, Doug Ulman from LIVESTRONG Foundation, Estee
Lauder Companies' Marisa Thalberg, John Hagel from Deloitte's Center
for the Edge, Brian Solis from Altimeter Group, and more. For the
current roster of global Social Business Summit 2013 speakers please
visit http://socialbusinesssummit.com/speakers/. 
Social Business Summit 2013 locations and dates include Shanghai on
April 11th, Mumbai on May 23rd, London on June 20th, Sao Paulo on
July 25th, Tokyo on August 29th, and New York on September 19th. For
more information and to request an invitation, visit us at
About Dachis Group 
Dachis Group is the global leader in data-driven social marketing
solutions. Built on a proprietary big data analytics platform, Dachis
Group's social performance measurement and amplification software
applications, collaborative insights an
d reporting capabilities, and
world leading data-driven social marketing solutions group help the
world's largest brands engage@scale with their customers. 
Every day, Dachis Group's big data social analytics platform monitors
over 10 billion social behaviors and 50 million+ social signals in
real-time. Dachis Group delivers powerful insights by tracking,
monitoring and helping manage conversations and content across 35,000
brands, 100 million social accounts, and an aggregate audience of 7
billion followers, fans, subscribers and contributors from 233
countries across dozens of the largest social platforms. 
The company serves many of the world's largest brand marketers and
their agencies including Disney, Estee Lauder, US Cellular, Hewlett
Packard, Nestle, and Nokia. 
Dachis Group Social Marketing Software and Solutions -
Performance Measurement
 Campaign Performance Monitor - Dachis
Group's Campaign Performance Monitor measures the value of social
campaigns by providing detailed isolation of campaign specific
engagement metrics around the content, conversation, advocates and
campaign relevant social signals needed for optimizing social
marketing campaign performance while they are executing.  
Social Performance Monitor - Dachis Group's Social Performance
Monitor is a powerful brand-based social performance benchmarking,
measurement, insights, and optimization solution for measuring social
marketing's impact on brand performance. 
 Advocate Insight - The world's largest global brands
have large numbers of passionate fans. How do you identify them and
maximize their earned media value? Dachis Group's Advocate Insight
offers advanced advocate identification, management, and activation
Employee Insight - Employee advocates are an untapped resource for
most of the world's brands. Dachis Group's Employee Insight offers
advanced employee advocate recruitment, management, and activation
capabilities including a configurable online portal to mobilize
employees with workflows and messaging to accelerate participation
and authentically echo and amplify a brand's social efforts. 
Collaborative Insights and Reporting 
 All Dachis Group solutions
come with collaborative insights capabilities enabling social teams,
agencies, and brand management to easily collaborate on driving
insights from social engagement data, and deliver out of the box 
gorgeous "Boss Ready" reporting with just one click. 
Data-driven Social Marketing Solutions 
 To help brands or their
agencies drive engagement at scale and social marketing success,
Dachis Group offers a set of packaged, managed and custom social
marketing engagement programs around the optimization of earned vs.
owned vs. paid media investments, content, conversation, advocacy,
community, and campaigns, and ongoing solutions for reporting,
benchmarking, analysis, and insights. 
Engage@Scale with Dachis Group 
Social Business Index
 Dachis Group develops and maintains the Social
Business Index, providing ongoing real-time ranking, analysis, and
benchmarking of social business performance for over 25,000 companies
and over 35,000 brands tracking their conversations and activity
across a social business graph of 100 million social accounts and 233
Social Business Summit Series
 To provide ongoing support to
customers that want to engage@scale, Dachis Group hosts an ongoing
series of annual Social Business Summits around the globe, exploring
the most current ideas in social business thought leadership,
fostering ongoing dialog among participants, and engaging other
social business practitioners in real-time, in-person, day-long
Social Business Council
 Dachis Group operates and manages the Social
Business Council, the largest peer-to-peer knowledge-sharing
community for social marketers and social business practitioners to
share ideas, best practices, and learnings from a community. 
Social Business Journal
 Dachis Group publishes a quarterly journal
with in-depth coverage and analysis of the most relevant topics
related to social marketing in both print and digital format. 
Dachis Group is hiring the best people to join the world's most
advanced big data social analytics team and to work on the most
sophisticated data-driven social marketing solutions. Review job
opportunities at http://www.dachisgroup.com/careers/ and contact
opportunities@dachisgroup.com to introduce yourself.  
Lara Hendrickson 
Dachis Group 
(512) 275-7825 
Ken Bruno 
The Morris + King Company
(212) 561-7459 
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