Premier Holding Announces First Large-Scale Implementation of Its New Strategy: Ziyad Foods of Illinois TUSTIN, CA -- (Marketwire) -- 03/07/13 -- Premier Holding Corporation (OTCQB: PRHL) today announced the first successful implementation of its strategy to seamlessly integrate existing customers of The Power Company USA, LLC (TPC) by converting them into clients for its sister subsidiary, Energy Efficiency Experts (E3). PRHL's recently acquired subsidiary, The Power Company USA, LLC, has successfully converted a substantial client of its deregulated power services over to E3's energy efficiency program. Ziyad Foods (Ziyad Brands, Ziyad Brothers) has been a long-standing client of TPC, whereby TPC has been providing power to all its facilities throughout Illinois, including its 150,000 square-foot main facility in Cicero, providing about 1 million Kwhs of electricity a year, with significant savings and budget certainty. Ziyad Foods enthusiastically received an offer to survey its facilities and propose energy efficiency solutions to further reduce its energy costs. These surveys have already taken place, and after a detailed analysis, E3 will provide an array of solutions to reduce energy costs in its lighting, HVAC and entire building envelope by an estimated 20 percent to 30 percent or more. "This comes as no surprise, other than how quickly it occurred," said Randall Letcavage, president and CEO of PRHL, upon receiving the news. "We have always known that in business, and especially the energy business, having a proven performance with a client is the surest way of growing that business. This is exactly why we integrated these two companies... to provide greater savings to our clients." Patrick Farah, a managing partner of TPC, added, "We are very excited about the early success we are having in going back to our existing customers and offering them additional means to save money on electricity. We have such a history of providing our clients significant savings that they are very receptive to our offer of finding additional savings for them. The E3 line of products and services are a perfect fit." About Ziyad Foods Ziyad Foods began as Ziyad Brothers Importing, originally formed as Syrian Bakery & Grocery Inc., and founded in 1966 by Ahm ad and Ibrahim Ziyad. Their business began as a small retail outlet on the south side of Chicago, specializing in hard-to-find Middle Eastern food products as well as the first pita bread bakery in Chicago catering to the Middle Eastern ethnic community. Ten years later, they purchased their first warehouse, located at 21st Street and Western Avenue. Ziyad Brothers Importing was born. This warehouse was approximately 30,000 square feet and serviced most retail chains in Chicago and surrounding cities, including Jewel and Dominick's, as well as the city's ethnic markets. In 1995, Ziyad Brothers Importing consolidated facilities and moved into the current location in Cicero, Ill. This new, 150,000 sq. ft. facility gave Z.B.I. the ability to bake pita bread, pan Jordan Almond candy, roast nuts, seeds and coffee as well as warehouse and distribute imported products under one roof. The facility supports an impressive showroom as well as their administrative offices. Z.B.I's capabilities and accomplishments include: distribution to 46 states and six countries, Imports and distributes over 1,200 items, manufactures Pita bread, roasts a full line of Mediterranean nuts and seeds, roasts fresh coffee beans, and exclusive rights to import a large number of famous brands. Importantly, Z.B.I. has made some great recent strides with their supermarket program. Offering a variety of set program sizes ranging from 4 f eet to 32 feet, Z.B.I. is now branching out from beyond the ethnic-only market to mainstream supermarkets. With a new generation of thinking, Z.B.I. is now positioned to grow its distribution through acquisitions and continued product enhancements. About Premier Holding Corp. The Company provides financial support and management expertise, which includes access to capital, financing, legal, insurance, mergers, acquisitions, joint ventures and management strategies. The Company also intends to acquire clean technology companies and/or green products and services that are accretive and that can be seamlessly integrated and utilize the overall economics of such products and services for the benefit of its customers. Through subsidiaries we offer renewable energy production, energy efficiency products and services to commercial middle-market companies, Fortune 500 brands, developers and management companies of large-scale residential developments. Additional integrated business offerings include direct energy services as power purchase agreements (PPAs), energy financing and leasing of generation programs in urban and rural real estate environments, lighting efficiency systems and refrigeration systems. For more information visit PRHL Investors Relations: www.prhlcorp.com About The Power Company (TPC) The Power Company USA, LLC is a professional energy services firm offering brokerage and consulting services with a progressive and unique perspective on energy management based in Chicago, Illinois. Their mission is to assist companies in reducing and managing their electricity expenses. Their diverse portfolio of providers, transparent pricing, and unparalleled industry experience offers customers the freedom of exploring all of their options when it comes to choosing the best plan and provider. Operating in all currently deregulated states, including Texas, New York and Illinois, TPC and its partners/suppliers have provided an invaluable service to millions of clients. Their team has consulted and/or serviced such prominent companies, organizations and governmental entities such as: The City of Dallas, Choice Hotels, Apex Hospital Systems, Mercedes Dealerships, Leona's Restaurant Group, McDonald's, and many others. Because of the large amount of business transacted and their long-standing relationships with Regional Energy Suppliers, TPC is assured to provide the most competitive prices in the industry. For more information visit: www.thepowercompany.com About Energy Efficiency Experts (E3) E3 is an Energy Services Company (ESCO) formed by PRHL to provide the best of breed solutions to its clients. By maintaining a "product agnostic" approach, E3's experts will prescribe the best solution for the unique circumstances of its clients after careful survey and analysis. Through its every-growing acquisitions and alliances, E3 strives to provide the most current, but fully vetted solutions in energy generation and energy reduction technologies, as well as management tools which capture the client for future opportunities. Recent acquisitions include Green Central and Active ES Lighting Controls. Strategic alliances include Orion Energy Systems, Muni-Fed Energy, and Energy Innovation Enterprises. These alliances further advance E3's business strategy of providing only those technologies that have proven themselves in the field in both technical sophistication/reliability and financial justification. For more information visit: www.prhlcorp.com. Premier Holding Corp. Safe Harbor This press release contains certain statements that may include "forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements are often identified by the use of forward-looking terminology such as "believes," "expects," "anticipate," "optimistic," "intend," "will" or other similar expressions. The Company's actual results could differ materially from those anticipated in these forward-looking statements as a result of a variety of factors, including those discussed in the Company's periodic reports that are filed with the Securities and Exchange Commission and available on its website at http://www.sec.gov. All forward-looking statements attributable to the Company or persons acting on its behalf are expressly qualified in their entirety by these factors. Other than as required under applicable securities laws, the Company does not assume a duty to update these forward-looking statements. MEDIA CONTACT Martin Stein SocialRadius email@example.com 702-285-2873
Premier Holding Announces First Large-Scale Implementation of Its New Strategy: Ziyad Foods of Illinois
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