Kelly Services(R) and CareerBuilder's Economic Modeling Specialists Intl Provide Tool to Assist Businesses With Total Workforce

Kelly Services(R) and CareerBuilder's Economic Modeling Specialists Intl 
Provide Tool to Assist Businesses With Total Workforce Planning 
Talent Market Analyst Provides Targeted Workforce Analytics 
TROY, MI -- (Marketwire) -- 03/06/13 --  In response to a growing
demand by businesses for targeted employment data, Kelly Services
(NASDAQ: KELYA) (NASDAQ: KELYB) and Economic Modeling Specialists
Intl (EMSI), a CareerBuilder company, have developed a data analytics
tool designed to evaluate labor market trends. 
The Talent Market Analyst is an innovative workforce planning tool,
featuring key insight to support both long-term strategic planning
and short-term sourcing activities. Data is collected from more than
90 credible sources, updated quarterly, and kept current with
modeling projections to provide businesses with a unique perspective
on current and future employment trends. The tool provides: 

--  Detailed employment data covering hundreds of industries and
    occupations, with projections up to 10 years into the future
--  Proprietary data from the Kelly Global Workforce Index(TM) on
    employee attitudes and motivations
--  Recruiting Environment Index that provides a quick snapshot of labor
    dynamics for any area
--  Geographic talent pipeline information based on graduation rates of
    relevant degrees

Currently, data is available for the U.S., U.K. and Canadian markets,
with plans for expansion to additional countries later this year.  
"Businesses today are putting more focus on workforce analytics to
drive their talent strategy and retain key talent, but labor market
data can be difficult to collect, not to mention often being
incomplete and / or outdated," said Teresa Carroll, Senior Vice
President, Centers of Excellence and General Manager, Kelly
Outsourcing and Consulting Group, Kelly Services. "Environmental
scanning is critical in the workforce strategic planning process and
in making talent decisions more impactful."  
"Big data is changing the way companies recruit and conduct
business," said Brent Rasmussen, President of CareerBuilder North
America. "Having the ability to easily extract actionable insights
from complex data can give companies a significant competitive
advantage in their workforce planning." 
Kelly Services and CareerBuilder are hosting a webinar, "Big Data,
Big Deal," on April 11 at 2:00 p.m. EDT. To register, please visit 
CareerBuilder acquired EMSI, an economic software firm that
specializes in employment data and labor market analysis, in August
2012. The acquisition is enhancing CareerBuilder's workforce
analytics platform, bringing together extensive historical and
real-time labor information. 
About EMSI
 Economic Modeling Specialists Intl. (EMSI) is a
CareerBuilder company that provides industry-leading employment data
and economic analysis via web tools and custom reports. EMSI has
produced more than 1,200 comprehensive impact analyses for colleges
and universities in the U.S. and internationally, and our web tools
-- Analyst and Career Coach -- are used by thousands of professionals
in higher education, workforce and economic development, and the
private sector. 
About CareerBuilder(R) 
 CareerBuilder is the global leader in human
capital solutions, helping companies target and attract great talent.
Its online career site,, is the largest in the
United States with more than 24 million unique visitors, one million
jobs and 50 million resumes. CareerBuilder works with the world's top
employers, providing resources for everything from employment
branding and talent and compensation intelligence to recruitment
solutions. More than 10,000 websites, including 140 newspapers and
broadband portals such as MSN and AOL, feature CareerBuilder's
proprietary job search technology on their career sites. Owned by
Gannett Co., Inc. (NYSE: GCI), Tribune Company and The McClatchy
Company (NYSE: MNI), CareerBuilder and its subsidiaries operate in
the United States, Europe, South America, Canada and Asia. For more
information, visit 
About Kelly Services(R) 
Kelly Services, Inc. (NASDAQ: KELYA) (NASDAQ: KELYB) is a leader in
providing workforce solutions. Kelly(R) offers a comprehensive array
of outsourcing and consulting services as well as world-class
staffing on a temporary, temporary-to-hire, and direct-hire basis.
Serving clients around the globe, Kelly provides employment to more
than 560,000 employees annually. Revenue in 2012 was $5.5 billion.
Visit and download The Talent Project, a free
iPad(R) app by Kelly Services. 
iPad is a trademark of Apple Inc., registered in the U.S. and other
countries. App Store is a service mark of Apple Inc. 
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Media Contact 
Jane Stehney
Kelly Services, Inc.
Jennifer Grasz
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