Premier Holding Announces 240-Volt Version of Award-Winning LiteOwl

Premier Holding Announces 240-Volt Version of Award-Winning LiteOwl 
New Technology Dramatically Expands Company's Market 
TUSTIN, CA -- (Marketwire) -- 03/06/13 --  Premier Holding Corp. (the
"Company") (OTCQB: PRHL) and its president and CEO, Randall
Letcavage, were proud to announce today the completion of the
development of a 240-volt version of its award-winning LiteOwl energy
savings device specifically designed for streetlights. Premier
Holding Corp.; its subsidiary, Energy Efficiency Experts ("E3"); and
its licensees will immediately begin marketing this product. The
product development is very timely with the recent acquisition of The
Power Company USA, LLC, and its list of commercial clients and
"The LiteOwl is designed to attach to existing HID streetlights and
provides an immediate 20 percent to 25 percent energy savings. It is
a cost-effective alternative to ripping out existing lamps and
replacing them with emerging technologies which may not have passed
the test of time. This new 240-volt version of the LiteOwl
dramatically expands the market for this technology," said Letcavage.
"It virtually doubles the number of streetlights for which our
technology is compatible." 
In 2011, the LiteOwl was named a Top Product by building and facility
executives who participated in a national survey conducted by
Building Operating Management magazine. The Building Operating
Management Top Products Award winners were selected by ballots sent
to facilities professionals responsible for the management of
commercial, government, educational, retail, medical, hospitality and
industrial buildings. A total of 557 products that appeared in the
magazine or on between Oct. 1, 2010, and Sept. 30,
2011, were judged. Readers were asked to select their choices for Top
Products that met the criteria of innovation and usefulness to
facility managers. Based on reader votes, the LiteOwl was selected as
a top pick. 
Letcavage added, "With all the emerging technologies in lighting
efficiencies, the savvy decision maker is wise to wait while these
various options sort themselves out and mature. While they wait, they
can install the LiteOwl on their existing lamps and start saving
energy immediately. It is an honor to have this fully mature
technology elevated above all the other emerging lighting efficiency
choices by people who make the purchasing decisions for their
facilities, namely the readers of Building Operating Management
The technology is the basis for some of the most energy-efficient
lighting control products within the industry for existing HID lamps,
providing reliable, cost-effective solutions. The various products
based on this technology include the E-Series (energy management
modules for commercial and industrial buildings, high bay and high
mast indoor or outdoor lighting), LiteHawk (energy saving lighting
controls for strings of street lights, parking lot lights and lighted
outdoor media signage) and the LiteOwl (energy saving lighting
controls for individual street lights with standard photocells).
These products allow lighting users to enjoy significant reductions
in their energy consumption without the high degree of complexity,
cost and risk often associated with emerging, untested and
ever-changing lighting retrofit strategies.  
Making some of the most efficient lamps in the world even more
efficient, these lighting controls are elegant upgrades to existing
lighting systems. 
As reported last year, Muni-Fed Energy, Inc., has the exclusive right
to sell the LiteOwl lighting power controller through its
well-established relationships in the municipal, federal and utility
provider markets.  
"All of us at Muni-Fed Energy are very excited with this new version
of the LiteOwl and have had clients waiting for its release," stated
Phil Bowman, president and CEO of Muni-Fed Energy. "We are confident
about the potential of success in integrating this new version of the
LiteOwl technology for our clients running 240-volt streetlights. We
have experienced an excellent reception to the 120-volt version and
this new version allows us to reach more of our client base."  
About Premier Holding Corp.
 The Company provides financial and
management expertise, which includes access to capital, financing,
legal, insurance, mergers, acquisitions, joint ventures and
management strategies. The Company also intends to acquire clean
technology companies and/or green products and services that are
accretive and that can be seamlessly integrated and utilize the
overall economics of such products and services for the benefit of
its customers. Through its various subsidiaries it offers energy
efficiency products and services to commercial middle-market
companies, Fortune 500 brands, developers and management companies of
large-scale residential developments. Additional integrated business
offerings include direct energy services as power purchase agreements
(PPAs), energy financing and leasing of lighting efficiency systems,
refrigeration systems and other energy efficiency technologies. Visit for more information. 
About Muni-Fed Energy Inc.
 Muni-Fed Energy engages in renewable
energy development (solar, wind, waste to energy) energy efficiency
integration, consulting and financing. The company serves federal,
municipal and commercial clients. Its team's experience and diverse
capabilities allow them to take on challenging projects in a variety
of locations ranging from commercial sites, hospitals, schools,
universities and government facilities to utility-grade clean energy
projects. Muni-Fed works as a comprehensive partner to its clients,
from project discovery all the way through to finance and
development. They align with strategic partners to deliver effective
technologies and services to address energy supply, energy demand,
infrastructure and financing solutions. 
About Building Operating Management
 Building Operating Management is
the leading magazine for building owners and facility executives in
commercial and institutional buildings. Readers are executives who
own or manage high-rise office buildings, college campuses, school
districts, hospitals, medical clinics, retail chains, hotels and
government buildings. Building Operating Management's editorial
coverage explores timely topics such as: energy efficiency and
strategies, facility technology, executive management, safety and
security, facility management, and green buildings. Building
Operating Management reaches circulation of 73,000 and has been
recognized as a Neal Award finalist for editorial excellence. 
Premier Holding Corp. Safe Harbor
 This press release contains
certain statements that may include "forward-looking statements" as
defined in the Private Securities Litigation Reform Act of 1995.
These forward-looking statements are often identified by the use of
forward-looking terminology such as "believes," "expects,"
"anticipate," "optimistic," "intend," "will" or other similar
expressions. The Company's actual results could differ materially
from those anticipated in these forward- looking statements as a
result of a variety of factors, including those discussed in the
Company's periodic reports that are filed with the Securities and
Exchange Commission and available on its website at All forward-looking statements attributable to
the Company or persons acting on its behalf are expressly qualified
in their entirety by these factors. Other than as required under
applicable securities laws, the Company does not assume a duty to
update these forward-looking statements.  
Martin Stein
Social Radius
Cell: 702-285-2873 
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