Laura Ashley Launches Spring Summer 2013 Fashion Collections

Laura Ashley Launches Spring Summer 2013 Fashion Collections 
LONDON, UNITED KINGDOM -- (Marketwire) -- 03/06/13 -- Inspired by the
notion of travel and re-invention, Laura Ashley's Spring/Summer 2013
collections are all about looking forward to a new era: a mix of new
pieces and reinvented bestsellers mean that they embody the key looks
for SS13 in true Laura Ashley style. 
The Lemoncello & Colour Pop spring collections are vibrant & zesty
with shades of orange and yellow which create exciting pops of colour
against silver-grey and earthy tones. Both of these ranges showcase
contemporary classics such as chino trousers alongside more
directional pieces like colour blocked and floral print blouses.
Neutral pieces perfect for accessorising with bright and eye-catching
bags, scarves and belts provide on-trend options for the slightly
less brave.  
As High Summer approaches, we transition toward a more muted palette
with barely-there chalky shades and pretty pastels. These must have
colours add a more grown up feel to what are normally sugary sweet
tones whilst the use of delicate paisley and lace designs outlined in
black add a modern edge. These are perfect combined with coloured
bottoms in demure hues, clean-cut oxford cotton shirts, and slouchy
jersey tops or knits.  
Blue is an important theme that runs through several of the new Laura
Ashley collections. In Cruise, sand and stone shades are set off
against navy. By combining textures of washed cottons and silks with
shades reminiscent of strawberry and vanilla ice cream the look has
an elegant and feminine feel.  
Of course no summer would be complete without the classic nautical
style. Lovers of a vintage twist should look out for Resort with its
classically shaped wardrobe staples such as feminine dresses,
oversized shirts and slouchy pants which puts the focus on the
prints. Paisley and foulard prints are worked with nautical stripes,
chevrons, and waves; all in a palette of washed red, calico and sand. 
You can update your home as well as your wardrobe this season with
the Spring Summer 2013 home furnishings and furniture collections
from Laura Ashley. Each of the four new roomsets has their own unique
style whilst also staying true to the character of Laura Ashley
design. Take your pick from a wide selection of sofas and armchairs
to be upholstered in one of many fabrics, as well as beds and other
bedroom furniture to update other areas of your home! An array of
stylish wallpaper, bedding and other accessories to complete the look
are also available meaning that your whole home can enjoy an SS13
breath of fresh air.  
About Laura Ashley  
Laura Ashley is a quintessentially British lifestyle brand founded on
a rich design heritage and on the traditional values of quality and
originality. We use prints and designs that evoke the English
countryside, for the way you live today.  
As an innovative global brand, Laura Ashley extends to encompass the
broader lifestyle concept, from fashion to home decorating, beds,
bedroom furniture and accessories.
Paul Wells
020 7880 5116
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