Test Drive a Ram Truck During the Oklahoma City Auto Show for a Chance to Win Rodeo Tickets

Test Drive a Ram Truck During the Oklahoma City Auto Show for a Chance to Win
                                Rodeo Tickets

PR Newswire

AUBURN HILLS, Mich., March 5, 2013

AUBURN HILLS, Mich., March 5, 2013 /PRNewswire/ -- From March 7-10, 2013,
Chrysler Group LLC will bring interactive vehicle exhibits to the Oklahoma
City International Auto Show, including a ride-along test track simulating
off-road driving and a multi-brand vehicle test drive.

Fans test driving the 2013 Ram 1500, recently named 2013 North American
Truck/Utility of the Year, may be eligible to receive two complimentary
tickets to attend the Ram National Circuit Finals Rodeo (RNCFR) while ticket
supplies last.

"We are proud to be a part of the Ram Rodeo Series and to give our mutual fans
the opportunity to ride and drive the most innovative lineup of full-size
pickup trucks on the market," said Fred Diaz, President and CEO – Ram Truck
Brand and Chrysler de Mexico. "The Ram Truck test drive will be engaging and
memorable for riders as they experience the refined interior, capabilities and
handling of the Ram 1500, 2500 or 3500."

As part of the multi-brand vehicle test drive, attendees will have the
opportunity to get behind the wheel of their favorite Chrysler, Jeep®, Dodge,
Ram, and FIAT brand vehicles from 11:00 a.m. to 6:00 p.m. March 8 and 10:00
a.m. to 6:00 p.m. March 9 and 10.

The 28th annual RNCFR, taking place from April 4 – 6, at the State Fair Arena
in Oklahoma City will showcase national championship rodeo competitions from
across the country competing in the seven traditional rodeo events, including
saddle bronc riding and steer wrestling. The RNCFR will feature performances
by country music stars following the events taking place on April 5 and 6.

For the last 32 years, the Ram Truck brand has proudly sponsored the Ram Rodeo
Series. Starting with only 18 events in 1981, the Ram Truck brand and local
Ram Truck brand dealerships have teamed up to host over 560 rodeos a year,
across the United States. The Ram Rodeo Series was created to be an experience
to showcase the sport as it blends local dealer involvement, while paving the
way for future generations of cowboys and cowgirls through scholarships,
auctions and various initiatives.

About Chrysler Group LLC
Chrysler Group LLC, formed in 2009 to establish a global strategic alliance
with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, Mopar, SRT and Fiat
vehicles and products. With the resources, technology and worldwide
distribution network required to compete on a global scale, the alliance
builds on Chrysler Group's culture of innovation, first established by Walter
P. Chrysler in 1925, and Fiat's complementary technology that dates back to
its founding in 1899.

Headquartered in Auburn Hills, Mich., Chrysler Group's product lineup features
some of the world's most recognizable vehicles, including the Chrysler 300 and
Town & Country, Jeep Wrangler, all-new Dodge Dart, Ram 1500, Jeep Grand
Cherokee SRT8 and Fiat 500. Fiat contributes world-class technology, platforms
and powertrains for small- and medium-size cars, allowing Chrysler Group to
offer an expanded product line including environmentally friendly vehicles.

About Ram Truck Brand
The Ram Truck brand continues to establish its own identity and clearly define
its customer since its launch as a standalone vehicle brand. Creating a
distinct brand for Ram trucks has allowed the brand to concentrate on how core
customers use their trucks and what new features they'd like to see. Whether
focusing on a family that uses its half-ton truck day in and day out, a
hard-working Ram Heavy Duty owner or a business that depends on its commercial
vehicles every day, Ram has the truck market covered.

The Ram Truck brand has the most innovative lineup of full-size trucks on the
market. Ram Truck has emerged as a full-size truck leader by investing
substantially in new products, infusing them with great looks, refined
interiors, durable engines and features that further enhance their
capabilities. Truck customers, from half-ton to commercial, have a demanding
range of needs and require their vehicles to provide high levels of
capability. Ram trucks are designed to deliver a total package.

SOURCE Chrysler Group LLC

Website: http://www.chryslergroupllc.com
Contact: Kimberly Shults, Chrysler Group LLC, +1-281-574-6310 (office),
+1-214-952-9125 (cell), kimberly.shults@chrysler.com; or Tania Fonovic, Coyne
Public Relations, +1-973-588-2000 (office), +1-973-919-0868 (cell),
tfonovic@coynepr.com
 
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