Industry Leaders Embrace Seagate Solid State Hybrid Drive Technology

  Industry Leaders Embrace Seagate Solid State Hybrid Drive Technology

  Company Launches Third-Generation Laptop SSHDs and First-Ever Desktop SSHD

Business Wire

CUPERTINO, Calif. -- March 5, 2013

Building on the momentum of its current line of solid state hybrid drives
(SSHD), Seagate Technology plc (NASDAQ:STX) today announced it will begin
shipping its third-generation of SSHD products. Featuring the Seagate Laptop
SSHD, 7mm-high Seagate Laptop Thin SSHD designed for the thinnest and lightest
laptops in the industry, and the all-new Seagate Desktop SSHD, the line of
drives will deliver blazing-fast performance and high-capacity at an
affordable price.

Seagate's Third-Generation Laptop SSHDs and First-Ever Desktop SSHD (Photo:
Business Wire)

Seagate's Third-Generation Laptop SSHDs and First-Ever Desktop SSHD (Photo:
Business Wire)

Seagate Laptop and Laptop Thin SSHDs— SSD Speed Meets HDD Capacity

Boasting solid state drive (SSD) like speed and hard disk drive capacity, the
new Seagate Laptop and Laptop Thin SSHDs are the most affordable way to
increase your laptop performance. With storage performance up to 40 percent
faster than previous generations, the Laptop and Laptop Thin SSHDs can add as
much as 30 percent to total system performance – regardless of the processor
inside the system. These products also enable system builders to build
high-performance, high-capacity systems, including new thin and light laptops,
at mass-market price points.

Seagate SSHD technology is up to 5 times faster than a standard 5400RPM
notebook hard drive. Boot a laptop in less than 10 seconds with the powerful
combination of Windows 8 and SSHD technology. In fact according to PC Mark
Vantage tests every action related to getting information from storage is
faster—  booting, loading files and applications, and running computer-based

With a massive 1TB of capacity available, the Laptop SSHD provides the space
needed to download, store and stream rich media content such as gaming or
high-definition video without sacrificing performance or responsiveness. And
with a 500GB option measuring only 7mm-high, the Laptop Thin SSHD can be
incorporated into most ultra-thin, ultra-sleek laptop systems.

“Seagate’s engineers have really out done themselves this time. Our new SSHDs
serve up your favorite content with the lightning-fast performance you have to
experience to believe. With these new drives it’s like adding a turbo-charge
to your PC, without having to sacrifice capacity, at a price that’s easy on
your wallet,” said Scott Horn, Seagate’s vice president of marketing. “Now
consumers can create, store and consume digital content like a pro without
having to spend like one.”

“Seagate’s SSHD technology reinforces our focus on delivering the most
reliable PC solutions in the industry,” said Kirk Schell, vice president,
commercial PC group, Dell. “Dell plans to incorporate Seagate technology
across an array of our next-generation products so our customers can benefit
from the quality, performance, responsiveness and increased capacity these
SSHD’s can provide.”

“By incorporating Seagate’s SSHD technology into our product offerings we are
able to address customer demand for greater speed, shorter boot up and
response times, optimum storage capacity and better battery life, all at a
lower price point,” said Jerry Gross, vice president, Lenovo global
procurement. “As we continue to drive PC innovation in today’s markets we look
forward to integrating this SSHD technology into a number of our PC families,
providing an excellent blend of value and performance for our customers.”

New Seagate Desktop SSHD— Ultrafast Performance in a Desktop

With the Seagate Desktop SSHD, users can now experience SSD-like performance
while enjoying the capacity of a desktop hard drive— all at a fraction of what
a similar size SSD costs. The Desktop SSHD enables a desktop system to boot in
seconds not minutes for an “instant on” experience, run favorite applications
faster or simply breathe new life into an aging desktop PC. The Desktop SSHD
will perform up to 4 times faster than other desktop HDD-based storage
alternatives, as measured by PC Mark Vantage benchmark software, regardless of
the CPU inside.

Using Seagate’s own breakthrough Adaptive Memory™ technology, to identify and
store only the most critical data a system needs to go fast, the Desktop SSHD
serves up high-performance without a high price tag. As a result, the Seagate
Desktop SSHD will cost you just slightly more than a standard hard drive while
delivering dramatically faster performance.

The Seagate Desktop SSHD features up to 2TB of massive capacity and 8GB of
NAND Flash making it ideal for accelerating the most commonly used PC
applications and delivering extreme desktop performance with all the storage
capacity needed for any computing scenario.

“Our customers want the highest storage capacity with the ability to access
their data easily and quickly,” said Fredrik Hamberger, vice president,
consumer PC business, HP. “Integrating Seagate’s SSHD solution into our
rapidly growing portfolio of industry leading PCs will offer our customers a
superior experience while running multiple applications.”

“Whether you’re into video editing, music or gaming, with Seagate’s new
Desktop SSHD you can now have your cake and eat it too,” said Kevin
Wasielewski, CEO and co-founder of Origin PC. “With SSHD technology you don’t
have to sacrifice massive capacity when you choose faster performance.
SSD-like speed, hard drive capacity—all at an affordable price—makes the
Seagate Desktop SSHD a perfect choice for gaming enthusiasts like me.”

For more information on Seagate Solid State Hybrid Drives please visit

About Seagate

Seagate is a world leader in hard disk drives and storage solutions. Learn
more at

Copyright 2013 Seagate Technology LLC. All rights reserved. Printed in the
United States of America. Seagate, Seagate Technology, the Wave logo, and
Adaptive Memory are trademarks or registered trademarks of Seagate Technology
LLC in the United States and/or other countries. When referring to drive
capacity, one terabyte, or TB, equals one thousand billion bytes. Your
computer’s operating system may use a different standard of measurement and
report a lower capacity. In addition, some of the listed capacity is used for
formatting and other functions and will not be available for data storage.

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For More Information Contact:
Seagate Technology
Jon Piazza, 408-658-1715
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