The Scientific American Open Innovation Pavilion Launches with Innovation
Challenges for Science and Technology Enthusiasts
NEW YORK, March 4, 2013 /CNW/ - Today marks the launch of the Scientific
American Open Innovation Pavilion, jointly hosted on
http://www.scientificamerican.com/openinnovation. The online hub to foster
scientific collaboration and open innovation is the result of a partnership
between InnoCentive, Inc., the global leader in open innovation,
crowdsourcing, and prize competitions, and Scientific American, the leading
authoritative publication for science in the general media.
The Scientific American Open Innovation Pavilion launches with four Challenges
selected to appeal to problem solvers unique to both the InnoCentive and
Scientific American audiences:
-- Algorithm for Matching Latent Fingerprints:
-- Design of Student-centric Websites for Open-Enrollment Colleges
-- Breakthrough Health Tech Modifications - Consumer Technology
-- Support Plate Replacement for Humanitarian Air Drops:
Commercial organizations, government agencies, and non-profits (known as
'Seekers') are able to post 'Challenges' on the Scientific American Open
Innovation Pavilion. These 'Challenges' are well-articulated descriptions of
scientific and technical problems that require innovative solutions. The
Scientific American Open Innovation Pavilion provides these 'Seekers' with
unprecedented access to a global pool of problem solvers, including
InnoCentive's existing 285,000-person-strong solver network and Scientific
American's audience of five million monthly visitors to ScientificAmerican.com.
"We are truly thrilled to see the fruits of our joint collaboration to bring
the Scientific American Open Innovation Pavilion to life," said Jen-Ling Liu,
InnoCentive's Vice President of Strategic Alliances. "We are equally delighted
by our expanded relationship with Nature Publishing Group, and by the exciting
opportunities for solving important challenges facing our world that the new
Pavilion will provide to both Seekers and Solvers alike."
"NPG is pleased to expand its relationship with InnoCentive," said Steven
Inchcoombe, Managing Director, Nature Publishing Group. "InnoCentive is well
placed to help organizations partner with the scientific community to solve
problems. The Scientific American Open Innovation Pavilion will allow these
organizations to reach millions of new problem solvers who are science and
"We are excited to offer our readers opportunities to challenge themselves by
presenting them real problems to solve," said Mariette DiChristina, Editor in
Chief of Scientific American.
The Scientific American Open Innovation pavilion marks the growth of
InnoCentive's collaboration with Nature Publishing Group (NPG), Scientific
American's parent organization. In June 2009, InnoCentive and NPG launched the
nature.com Open Innovation Pavilion, which is hosted on InnoCentive.com and
The Scientific American Open Innovation Pavilion is one of several Scientific
American initiatives that center around solving real life science challenges.
Since May 2011, the magazine has actively promoted citizen science projects at
http://www.scientificamerican.com/citizen-science. In 2012, Scientific
American launched the Science in Action Award, powered by the Google Science
Fair, which recognizes a project by young scientists that addresses a social,
environmental or health issue to make a practical difference in the lives of a
Scientific American is at the heart of Nature Publishing Group's consumer
media division, meeting the needs of the general public. Founded in 1845,
Scientific American is the oldest continuously published magazine in the U.S.
and the leading authoritative publication for science in the general media.
Together with scientificamerican.com and 14 local language editions around the
world it reaches more than 5 million consumers and scientists. Other titles
include Scientific American Mind and Spektrum der Wissenschaft in Germany.
Scientific American won a 2011 National Magazine Award for General Excellence.
For more information, please visit http://www.scientificamerican.com.
InnoCentive is the global leader in crowdsourcing innovation problems to the
world's smartest people who compete to provide ideas and solutions to
important business, social, policy, scientific, and technical challenges. Our
global network of millions of problem solvers, proven challenge methodology,
and cloud-based technology combine to help our clients transform their
economics of innovation through rapid solution delivery and the development of
sustainable open innovation programs. For more than a decade, leading
organizations such as AARP Foundation, Air Force Research Labs, Booz Allen
Hamilton, Cleveland Clinic, Eli Lilly & Company, EMC Corporation, NASA, Nature
Publishing Group, Procter & Gamble, Scientific American, Syngenta, The
Economist, Thomson Reuters, and the U.S. EPA have partnered with InnoCentive
to rapidly generate innovative new ideas and solve problems faster, more cost
effectively, and with less risk than ever before. For more information, visit
http://www.innocentive.com, email firstname.lastname@example.org, or call 1-855-CROWDNOW
(U.S.) or +44(0)-207-935-0827 (International).
Rachel Scheer (Corporate Public Relations) Nature Publishing Group
email@example.com T: +1-212-451-8569
SOURCE: Nature Publishing Group and InnoCentive
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CO: Nature Publishing Group and InnoCentive
ST: New York
-0- Mar/04/2013 15:48 GMT
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