Mattersight Announces Brett Theisen as Vice President of Strategic Business Development and MainTrax as a New Business Solutions

Mattersight Announces Brett Theisen as Vice President of Strategic Business 
Development and MainTrax as a New Business Solutions Partner 
CHICAGO, IL -- (Marketwire) -- 03/04/13 --  Mattersight Corporation
(NASDAQ: MATR), a leading provider of enterprise analytics, today
announced that Brett Theisen has joined the company as Vice President
of Strategic Business Development. Mr. Theisen will be responsible
for developing a partner sales channel for Mattersight's Predictive
Behavioral Routing solution along with other non-call center
applications, such as the recently-announced joint development to use
Mattersight's algorithms for hiring analytics. 
Mr. Theisen brings more than 15 years of sales and leadership
experience in the telecommunications and software industries. Prior
to joining Mattersight, he was Vice President of Global Sales at
Calabrio, a rapidly growing Workforce Optimization company. Mr.
Theisen was responsible for building a channel sales organization
that grew revenue by 156% percent over the last 3 years. Previously
in his career, he served as vice president of sales at Gelco
Information Network, a leading Software as a Service (SaaS) business,
which was acquired by Concur. At Gelco, Theisen was instrumental in
managing an international sales force that grew revenue from $18
million to $45 million during his tenure. Mr. Theisen holds an MBA
from Regis University and a Bachelor of Business Administration from
the University of Wisconsin-Madison. "We are very pleased that Brett
has joined Mattersight. Brett's experience in developing effective
channel partners is an excellent fit for Mattersight and we believe
it will have a significant impact on our ability to promote the value
and potential of our Predictive Behavioral Routing solution," said
Kelly Conway, CEO of Mattersight.  
In addition, Mattersight announced that it has engaged MainTrax, LLC
as a business solutions partner for its Predictive Behavioral Routing
application. MainTrax is a speech analytics professional services and
consulting firm that has deep relationships with a number of large
cable companies. Scott Bakken, CEO of MainTrax stated, "Mattersight
offers a Predictive Behavioral Routing solution that is completely
unique and unprecedented in the industry. Analyzing interactions to 
help predict communication preferences, along with both personal and
behavior characteristics, is a solution that is in hot demand in
contact centers today."  
About Mattersight  
Mattersight is a leader in enterprise analytics focused on customer
and employee interactions and behaviors. Mattersight's Behavioral
Analytics service captures and analyzes customer and employee
interactions, employee desktop data and other contextual information
to improve operational performance and predict future customer and
employee outcomes. Mattersight's analytics are based on millions of
proprietary algorithms and the application of unique behavioral
models. The company's SaaS+ delivery model combines analytics in the
cloud with deep customer partnerships to drive significant business
value. Mattersight's applications are used by leading companies in
Healthcare, Insurance, Financial Services, Telecommunications, Cable,
Utilities and Government. See What Matters(TM) by visiting 
About MainTrax  
Scott Bakken, founder and president of MainTrax, is a
highly-respected independent voice in the speech analytics industry.
For six years, his company has provided vendors, resellers and
end-users with a wide range of professional services that allow
clients to use their existing software to capture business
intelligence and gain actionable insights. MainTrax clients and
partners benefit from Bakken's 20+ years of business acumen developed
throughout a successful entrepreneurial career rooted in direct
marketing and response tracking. Without allegiance to any one
solution or provider, his unbiased, third-party perspective is well
regarded. 2007 Ernst & Young Entrepreneur of the Year Finalist. 
Brett Theisen
Vice President of Strategic Business Development
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