MEETIC Acquires Spraydate in Sweden
BOULOGNE-BILLANCOURT, France -- March 4, 2013
MEETIC (Paris:MEET) (MEET - FR0004063097), the European leader in online
dating, today announces that it has signed an Agreement for the acquisition of
the assets of Spraydate, owned by the Keynote Media Group, Alo Krowten and
Digital Venture Production.
Founded 12 years ago, the Spraydate site pioneered the Swedish online dating
scene, and benefits from an excellent reputation and a high number of active
Meetic is only acquiring the assets relative to the brand, the domain name and
the user base, via its Swedish subsidiary Match.com Nordic AB.
Philippe Chainieux, MEETIC’s Managing Director, says: “This acquisition will
consolidate the MEETIC Group’s leadership position in Sweden, where it runs
its online dating services under the match.com brand name. Operational
synergies will be rapidly achieved, and will notably allow Spraydate’s users
to be provided with the MEETIC Group’s quality of service.”
About Meetic Group, European online dating leader (www.meetic-corp.com):
Meetic manages two services in Europe: online dating and matchmaking, mainly
under the Meetic and Meetic Affinitybrands, and markets two highly
complementary economic models on the dating market, one based on internet use,
the other on mobile phones. By acquiring the European activities of world
leader match.com in June 2009, Meetic has strengthened its first place on the
continent. The group is currently established in 15 European countries, and is
available in 11 languages. From inception, the group has pursued a clear
leadership strategy focusing on quality, innovative marketing and perfect
technological expertise. Meetic works hard to optimize service quality and to
satisfy every possible expectation of its European subscribers.
IAC/InterActiveCorp is Meetic’s main shareholder, with an 81% stake.
Listed on Euronext Paris - Compartment B of the NYSE Euronext - ISIN:
+33 (0)1 44 71 94 94
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