SON: Sony Corporation: Sale of DeNA’s shares held by Sony Corporation

  SON: Sony Corporation: Sale of DeNA’s shares held by Sony Corporation

UK Regulatory Announcement

TOKYO

March 4, 2013
Sony Corporation

                Sale of DeNA’s shares held by Sony Corporation

Sony Corporation (“Sony”) today announced that it has entered into a contract
to sell all of the shares (17,722,500 shares) of DeNA Co., Ltd. (“DeNA”) held
by Sony to Nomura Securities Co., Ltd.

As a result of the sale, Sony expects to realize a gain of approximately 40.9
billion yen, to be recorded as other income during the fourth quarter for the
current fiscal year ending March 31, 2013. Sony expects to disclose the
selling price of the shares tomorrow evening, March 5, 2013 (JST).

As stated on February 7, 2013 in the announcement of Sony’s forecast for
consolidated financial results for the fiscal year ending March 31, 2013, Sony
has identified certain assets for possible sale as part of an initiative to
transform its business portfolio and reorganize its assets. This sale was
conducted as a part of that initiative. While this sale was anticipated and
the potential gain on the sale was taken into account at the time of the
forecast, Sony is currently reevaluating the aggregate impact of this sale and
other factors on the forecast.

1. Purpose of the sale

Sony is transforming its business portfolio and reorganizing its assets in an
effort to strengthen its corporate structure. This sale is made as a part of
that initiative.

2. Summary of DeNA

Trade name                          DeNA Co., Ltd.
Address of head office               Shibuya 2-21-1, Shibuya-ku, Tokyo, Japan
Name and title of representative     Isao Moriyasu, President and
                                     Representative Director
Business                             Social Media Business, E-commerce
                                     Business
Stated capital                       10,397 million yen
Date of establishment                March 4, 1999
Number of employees (stand-alone)    872 (as of the end of September, 2012)
Number of shares issued and          150,810,033 shares
outstanding

3. Summary of the buyer

Trade name                        Nomura Securities Co., Ltd.
Address of head office             Nihonbashi 1-9-1, Chuo-ku, Tokyo, Japan
Name and title of representative   Koji Nagai, President
Business                           Financial Instruments Business
Stated capital                     10,000 million yen
Date of establishment              May 7, 2001

4. Number of shares to be sold and number of shares to be held by Sony
before/after the sale

                                            17,722,500 shares
Number of shares held by Sony before the
sale                                       (Number of voting rights: 177,225)

                                            (Shareholding ratio: 13.14%)
                                            17,722,500 shares

Number of shares to be sold                 (Number of voting rights: 177,225)

                                            (Shareholding ratio: 13.14%)
                                            0 shares
Number of shares to be held by Sony after
the sale                                    (Number of voting rights: 0)

                                            (Shareholding ratio: 0%)

5. Schedule

Execution of a contract of sale  March 4, 2013
Closing of the sale (Expected)    March 7, 2013

6. Outlook

The impact of the sale on Sony’s forecast for consolidated financial results
for the fiscal year ending March 31, 2013 is as stated above.

Contact:

Sony Corporation