Mead Johnson Nutrition Canada launches Enfamil Amazing Milestones™ Video
OTTAWA, March 4, 2013 /CNW Telbec/ - Joyous. Overwhelming. Exciting.
Scary. Parenthood brings with it a host of emotions - some welcome, and some
not. To support expecting and new parents navigate these unfamiliar waters,
Mead Johnson Nutrition (NYSE: MJN) is introducing a brand new digital resource
filled with valuable information and advice - the Enfamil Amazing
Milestones(TM) video channel.
This informative video series chronicles the journey of hostess - and new
mother -- Tara Nicodemo, as she wrestles with the common concerns of
parenthood. Filmed as a documentary/reality journal, the Enfamil Amazing
Milestones(TM) channel helps answer the seemingly endless questions that
expectant mothers and new parents encounter throughout the post-natal process.
Each episode, broadcast in both English and French, focuses on a specific
topic related to newborns. The channel also features two episodes on pre-natal
issues: one on preparing for the hospital, and a second on pre-natal
"This video series is a natural progression in how Mead Johnson Nutrition
provides a caring and supportive community for pregnant women and young
families," said Lorraine Taylor, Customer Relationship and Digital Manager at
Mead Johnson Nutrition. "Parents always welcome the opportunity to talk with
and learn from other new parents, and we are confident that, by watching Tara
go through the same questions, challenges, excitement and milestones that they
are experiencing, new moms and dads will feel more comfortable, relaxed and at
ease with this next step in their lives."
New topics pertaining to post-natal experiences, child developmental
milestones and nutrition during pregnancy are introduced monthly and feature
various members of the birthing and baby communities, including doctors and
moms-to-be. From this first-person perspective, Enfamil Amazing
Milestones(TM) video channel guides parents through every step of the way
during this most exciting time.
Come join us to view upcoming videos discussing topics such as how to prepare
for the hospital and also, what to be aware of if you suspect your baby has a
cow's milk protein allergy.
The Enfamil Amazing Milestones(TM) video channel is available at
About Mead Johnson
Mead Johnson, a global leader in pediatric nutrition, develops, manufactures,
markets and distributes more than 70 products in over 50 markets worldwide.
The company's mission is to nourish the world's children for the best start in
life. The Mead Johnson name has been associated with science-based pediatric
nutrition products for over 100 years. The company's "Enfa" family of
brands, including Enfamil(®) infant formula, is the world's leading brand
franchise in pediatric nutrition. For more information, visit meadjohnson.com.
Media:Alanna Wightman, (613) 595-4643,firstname.lastname@example.org
Image with caption: "The Enfamil Amazing Milestones(TM) video channel provides
valuable information on topics of interest to expectant moms and new parents,
such as exploring DHA and advice for traveling with your baby. (CNW Group/Mead
Johnson Nutrition)". Image available at:
SOURCE: Mead Johnson Nutrition
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-0- Mar/04/2013 17:26 GMT
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