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New Car Transaction Prices in February 2013 Rise to Nearly $31,000; Industry Incentives Down 4 Percent From Last Year According

 New Car Transaction Prices in February 2013 Rise to Nearly $31,000; Industry
        Incentives Down 4 Percent From Last Year According to TrueCar

Industry Transaction Prices Rise 1.2 Percent for February 2012; Industry
Incentive Decline 3.9 Percent from February 2012

PR Newswire

SANTA MONICA, Calif., March 1, 2013

SANTA MONICA, Calif., March 1, 2013 /PRNewswire/ --TrueCar, Inc. an
automotive pricing information and analysis company that creates a better
buying experience for dealers and consumers, estimated today that the average
transaction price for light vehicles in the United States was $30,958 in
February 2013, up $353 (1.2 percent) from February 2012 and up $146 (0.5
percent) from January 2013.

(Logo: http://photos.prnewswire.com/prnh/20110118/LA31413LOGO)

"The auto industry continues to rebound and there's still a strong pent-up
demand from consumers and businesses that have been holding off on buying a
new car for years," said Jesse Toprak, Senior Analyst for TrueCar. "Even with
the rise in gas prices, demand for new cars this month is expected to record
the highest SAAR since December 2007, and transaction prices nearing record
levels."

                                                                      Percent
                February 2013 January 2013 February    Percent Change Change
Manufacturer    Transaction   Transaction  2012        February 2012  January
                Price         Price        Transaction to February    2013 to
                                           Price       2013           February
                                                                      2013
Chrysler
(Chrysler,      $28,614       $28,251      $29,458     -2.9%          1.3%
Dodge, Jeep,
Ram, Fiat)
Ford (Ford,     $32,786       $32,598      $31,644     3.6%           0.6%
Lincoln)
GM (Buick,
Cadillac,       $32,977       $32,846      $33,086     -0.3%          0.4%
Chevrolet, GMC)
Honda (Acura,   $27,004       $26,898      $26,141     3.3%           0.4%
Honda)
Hyundai/Kia     $22,549       $22,471      $21,502     4.9%           0.3%
Nissan (Nissan, $27,749       $27,702      $28,105     -1.3%          0.2%
Infiniti)
Toyota (Lexus,  $28,618       $28,403      $27,012     5.9%           0.8%
Scion, Toyota)
Volkswagen
(Audi,          $33,812       $33,479      $33,159     2.0%           1.0%
Volkswagen)
Industry        $30,958       $30,812      $30,605     1.2%           0.5%

In addition, TrueCar estimated that the average incentive for light-vehicles
was $2,392 in February 2013, down $98 (3.9 percent) from February 2012 and up
$42 (12.2 percent) from January 2013.

                                                                      Percent
                                           February   Percent Change  Change
Manufacturer    February 2013 January 2013 2012       February 2012   January
                Incentives    Incentives   Incentives to February     2013 to
                                                      2013            February
                                                                      2013
Chrysler
(Chrysler,      $3,010        $3,020       $3,051     -1.3%           -0.3%
Dodge, Jeep,
Ram, Fiat)
Ford (Ford,     $2,711        $2,617       $2,833     -4.3%           3.6%
Lincoln)
GM (Buick,
Cadillac,       $3,143        $3,153       $3,116     0.9%            -0.3%
Chevrolet, GMC)
Honda (Acura,   $1,291        $1,215       $2,126     -39.3%          6.3%
Honda)
Hyundai/Kia     $1,420        $1,393       $1,195     18.8%           1.9%
Nissan (Nissan, $2,428        $2,196       $3,233     -24.9%          10.5%
Infiniti)
Toyota (Lexus,  $1,681        $1,709       $1,619     3.8%            -1.6%
Scion, Toyota)
Volkswagen
(Audi,          $2,326        $2,383       $2,077     12.0%           -2.4%
Volkswagen)
Industry        $2,392        $2,350       $2,489     -3.9%           1.8%

TrueCar estimated that the ratio of incentives to average transaction price
for light-vehicles was 7.7 percent in February 2013, down from 8.1 percent in
February 2012 and up from 7.6 percent in January 2013.

                                              February 2012  Percent  Percent
              February 2013   January 2013    Incentives/    Change   Change
Manufacturer  Incentives/Avg. Incentives/Avg. Avg.           February January
              Transaction     Transaction     Transaction    2012 to  2013 to
              Price           Price           Price          February February
                                                             2013     2013
Chrysler
(Chrysler,    10.5%           10.7%           10.4%          0.2%     -0.2%
Dodge, Jeep,
Ram, Fiat)
Ford (Ford,   8.3%            8.0%            9.0%           -0.7%    0.2%
Lincoln)
GM (Buick,
Cadillac,     9.5%            9.6%            9.4%           0.1%     -0.1%
Chevrolet,
GMC)
Honda (Acura, 4.8%            4.5%            8.1%           -3.4%    0.3%
Honda)
Hyundai/Kia   6.3%            6.2%            5.6%           0.7%     0.1%
Nissan
(Nissan,      8.7%            7.9%            11.5%          -2.8%    0.8%
Infiniti)
Toyota
(Lexus,       5.9%            6.0%            6.0%           -0.1%    -0.1%
Scion,
Toyota)
Volkswagen
(Audi,        6.9%            7.1%            6.3%           0.6%     -0.2%
Volkswagen)
Industry      7.7%            7.6%            8.1%           -0.4%    0.1%

About TrueCar, Inc.

TrueCar, Inc., headquartered in Santa Monica, Calif., with offices in Santa
Barbara, Calif., San Francisco, Calif., and Austin, Texas, is an automotive
pricing information and analysis company that creates a better buying
experience for dealers and consumers. As an online publisher of unbiased new
and used car transaction data, TrueCar.com provides price reports that empower
dealers and consumers to agree on the parameters of a fair deal by supplying a
transparent, simple understanding of what others recently paid for
similarly-equipped new cars in their geographic area. TrueCar also owns ALG,
the benchmark for vehicle value information to the automotive industry and has
been forecasting residual values for nearly 50 years in both the U.S. and
Canadian markets.

TrueCar is a data-driven company that sources, compiles, and analyzes
car-buying information unlike anybody in the industry. This is why, since its
founding in 2005, TrueCar dealer partners have sold over 700,000 vehicles
across the country. Its national network of more than 5,600 Certified Dealers
is committed to provide no-hassle pricing for some of the country's largest
membership and service organizations, including American Express, AAA, USAA
and Consumer Reports that collectively represent more than one million monthly
in-market customers.

You can follow TrueCar onTwitter(@TrueCar) and become a fan of TrueCar
onFacebookandGoogle+.

Disclaimer
This press release and the information contained herein is for noncommercial
use on "as-is, as available" basis and may be used for informational purposes
only. TrueCar makes no representations or warranties, express or implied,
with respect to the information contained in this press release and the
results of the use of such information, including without limitation, the
implied warranty of merchantability, fitness for a particular purpose and
non-infringement. The information contained in this press release may include
technical inaccuracies or typographical errors. Neither TrueCar nor any of
its parents, subsidiaries, affiliates or respective partners, officers, or
directors, employees or agents shall be held liable for any damages, whether
direct, incidental, indirect, special or consequential, including without
limitation, lost revenues or lost profits, arising from or in connection with
your use or reliance on the information presented in this press release.

SOURCE TrueCar, Inc.

Website: http://www.truecar.com
Contact: Chintan Talati, chintan@truecar.com, +1-210-884-3675
 
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