Kia Motors America Announces February Sales

                 Kia Motors America Announces February Sales

Aggressive Slate of New Product Introductions to Continue with Three World
Debuts in New York

PR Newswire

IRVINE, Calif., March 1, 2013

IRVINE, Calif., March 1, 2013 /PRNewswire/ -- Kia Motors America (KMA) today
reported February sales of 41,505 units. The U.S.-built* Optima midsize sedan
led sales for the 15^th consecutive month with 13,195 units sold, while the
Sorento CUV also built in West Point, Georgia, posted strong sales of 7,945
units as the significantly redesigned 2014 model began arriving in showrooms.

After setting all-time annual sales and market share records in 2012, Kia has
seven all-new or significantly redesigned vehicles scheduled to launch in the
U.S. market this calendar year. Later this month, Kia will take the wraps off
three world introductions at the New York International Auto Show.

Kia: One of the World's Fastest Moving Global Automotive Brands
Kia Motors America is one of only three auto brands to increase U.S. sales in
each of the past four years, and in 2012 the company surpassed the 500,000
unit mark for the first time. With a full line of fun-to-drive cars and CUVs,
Kia is advancing value to new levels of sophistication by combining
European-influenced styling – under the guidance of chief design officer Peter
Schreyer – with cutting-edge technologies, premium amenities, affordable
pricing and the lowest cost of ownership in the industry. Kia recently joined
the exclusive ranks ofInterbrand's "Top 100 Best Global Brands," and is
poised to continue its momentum with seven all-new or significantly redesigned
vehicles scheduled to arrive in showrooms in 2013. Over the past decade Kia
Motors has invested more than $1.4 billion in the U.S., including the
company's first U.S. assembly plant in West Point, Georgia – Kia Motors
Manufacturing Georgia – which is responsible for the creation of more than
11,000 plant and supplier jobs. The success of the U.S.-built Optima
andSorento in two of the industry's largest segments has fueled Kia's rapid
growth and is complemented by Kia's comprehensive lineup which includes the
Soul urban passenger vehicle,Sportage compact CUV, Optima Hybrid, the Forte
sedan, 5-door andKoup compacts, Rio and Rio 5-door sub-compacts and the
Sedona minivan.

* The Sorento and Optima GDI (EX Trims and certain LX Trims only) and GDI
Turbo are built in the United States from U.S. and globally sourced parts.

About Kia Motors America
Kia Motors America is the marketing and distribution arm of Kia Motors
Corporation based in Seoul, South Korea. KMA offers a complete line of
vehicles through more than 765 dealers throughout the United States and serves
as the "Official Automotive Partner" of the NBA. In 2012, KMA recorded its
best-ever annual sales total and gained U.S. market share for the 18th
consecutive year. Kia is poised to continue its momentum and will continue to
build the brand through design innovation, quality, value, advanced safety
features and new technologies.

Information about Kia Motors America and its full vehicle line-up is available
at its website – For media information, including photography,

                        MONTH OF FEBRUARY  YEAR-TO-DATE
Model                   2013     2012      2013   2012
Rio 3,339    3,598     5,809  6,194
Forte                   5,003    5,706     9,411  10,123
Optima                  13,195   11,558    24,447 20,372
Sportage                2,334    3,410     4,756  6,245
Sorento 7,945    8,386     15,950 15,708
Sedona                  138      1,504     501    2,946
Soul                    9,551    10,876    16,933 18,967
Total                   41,505   45,038    77,807 80,555

SOURCE Kia Motors America

Contact: Scott McKee, +1-949-468-4813,, or Amy Corsinita,
Zeno Group for Kia Motors America, +1-949-468-4818,
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