The New York Times Launches on Flipboard for Android and Kindle Fire

  The New York Times Launches on Flipboard for Android and Kindle Fire

Business Wire

NEW YORK -- February 28, 2013

The New York Times (NYTimes.com) today launched The New York Times on
Flipboard for Android and Kindle Fire, which delivers the latest news and
award-winning journalism of The New York Times, designed and formatted for
optimal reading on Flipboard’s apps for Android phone and tablet devices and
the Amazon Kindle Fire tablet.

The launch is an extension of the NYT Everywhere strategy, which is designed
to expand The Times’s reach to users on third-party platforms.

Following authentication within Flipboard, existing Times subscribers will
have full access to all content on both Android and Kindle Fire. As with other
New York Times news applications, the Top News section is free. On Android,
non-subscribers will be able to purchase a subscription from The Times
directly within the Flipboard app.

The New York Times on Flipboard for Android and Kindle Fire features more than
25 sections of news, information and opinion from business, to politics to
style, including full articles, videos, slide shows and blogs.

Denise Warren, general manager, NYTimes.com and senior vice president and
chief advertising officer, The New York Times Media Group, said, “This is just
another way for Times subscribers to access our rich content on the platforms
they use, which is part of our overall NYT Everywhere strategy. And on
Android, it’s also an opportunity for readers who are not yet subscribers to
seamlessly subscribe to The Times without having to leave the Flipboard
environment.”

The Times is already available on Flipboard for iPhone and iPad.

As with other New York Times news applications, the Top News section is free
on both the Flipboard on Android and Flipboard for Kindle Fire apps. To access
all sections of the apps, a digital subscription is required. Details and
pricing for these plans are available at www.NYTimes.com/Access.

About The New York Times Company

The New York Times Company (NYSE: NYT), a leading global, multimedia news and
information company with 2012 revenues of $2.0 billion, includes The New York
Times, the International Herald Tribune, The Boston Globe, NYTimes.com,
BostonGlobe.com, Boston.com and related properties. The Company’s core purpose
is to enhance society by creating, collecting and distributing high-quality
news and information.

Contact:

The New York Times
Linda Zebian, 212-556-7153
linda.zebian@nytimes.com
 
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