RBC announces $250,000 donation to Child Advocacy Centre

CALGARY, Feb. 28, 2013 /CNW/ - RBC today announced a $250,000 donation to the 
Calgary-based Child Advocacy Centre (CAC) from the RBC Children's Mental 
Health Project. This funding will support CAC in creating a Centre of 
Excellence in the area of child abuse. The long term effects of childhood 
abuse can cause a range of mental health issues from depression and anxiety to 
developmental delays. Children who are or were abused are also at a much 
greater risk of learning to cope by developing significant emotional and 
adjustment problems. 
With a focus on best practices, research, community awareness, training and 
education, CAC is a new non-profit society started by five partners: Calgary 
Police Services, Calgary and Area Child and Family Services Authority, Alberta 
Justice Calgary Crown Prosecutors Office, Alberta Health Services and the 
Canadian Society for the Investigation of Child Abuse. 
"One-in-five Canadians will experience mental illness during their lifetime, 
with many of these disorders beginning in childhood or adolescence," said 
Bruce MacKenzie, regional president, Alberta & the Territories. "We are proud 
to support the work of the Child Advocacy Centre. By providing parents, 
children and health care professionals with access to a network of trusted 
sources, we can assist with early intervention, increase public awareness and 
reduce the stigma of mental illness." 
Launched in 2008, the RBC Children's Mental Health Project is a multi-year 
philanthropic commitment to support early intervention and public education 
programs in Canada. Including today's announcement, RBC has now committed more 
than $16 million to community-based and hospital programs that are dedicated 
to improving the health and well-being of Canadian children. 
About RBC's Commitment to Community and Sustainability
Royal Bank of Canada (RY on TSX and NYSE) and its subsidiaries operate under 
the master brand name RBC. We employ approximately 80,000 full- and part-time 
employees who serve more than 15 million personal, business, public sector and 
institutional clients through offices in Canada, the U.S. and 49 other 
countries. RBC is recognized among the world's financial, social and 
environmental leaders and is listed on the 2012 - 2013 Dow Jones 
Sustainability World Index, the DJSI North American Index, the Jantzi Social 
Index and the FTSE4Good Index. RBC is one of Canada's Greenest Employers, one 
of Canada's 50 Most Socially Responsible Corporations and among the Global 100 
Most Sustainable Corporations in the World. 
RBC supports a broad range of community initiatives through donations, 
sponsorships and employee volunteer activities. In 2012, we contributed more 
than $95 million to causes worldwide, including donations and community 
investments of more than $64 million and $31 million in sponsorships. 
Jo-Ann Fraser, Senior Manager, Communications, (O): 403 292-3372, (C): 403 
SOURCE: RBC Calgary 
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CO: RBC Calgary
ST: Alberta
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-0- Feb/28/2013 16:00 GMT
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