ARM Extends Its Tool Reach Through the Embedded Software Store and Avnet Electronics Marketing

  ARM Extends Its Tool Reach Through the Embedded Software Store and Avnet
  Electronics Marketing

Business Wire

PHOENIX -- February 27, 2013

Avnet Electronics Marketing, an operating group of Avnet, Inc. (NYSE: AVT),
announces the availability of ARM embedded development tools on the Embedded
Software Store (ESS). Launched in 2011 by Avnet Electronics Marketing and ARM,
the online Embedded Software Store provides customer solutions in the embedded
software community, providing easy access to available software that supports
ARM architecture. The offering will include the ARM Development Studio 5
(DS-5™) tool chain, DSTREAM™ debug and trace unit, MDK-ARM™ microcontroller
development kit and ULINK™ family of debug adapters.

Click to Tweet: ARM extends tool reach through Embedded Software Store and
Avnet Electronics Marketing

In addition, Avnet Electronics Marketing Americas, a business region of Avnet,
Inc., will become an ARM authorized distributor for ARM developer tool
products. Customers can now purchase ARM products through their local sales

“With the addition of the ARM tools to the Embedded Software Store, our mutual
customers can now access the leading embedded tools from ARM online,” said Tim
Barber, senior vice president, design chain global business development, Avnet
Electronics Marketing. “Being able to acquire enablement IP through the
Embedded Software store will accelerate engineers to develop robust and highly
optimized embedded software for ARM devices. Through this franchise, Avnet
will be able to provide support for ARM tools to ARM silicon partners who are
targeting the embedded market segment with their solutions.”

“Embedded developers need more advanced software tools to move from 8-bit to
32-bit solutions,” said John Cornish, executive vice president and general
manager, System Design Division, ARM. “These tools need to address complex
design challenges to deliver always-on connectivity and dynamic graphical user
interfaces, which are now commonplace in the embedded systems space.
Delivering tools that are optimized for ARM processor-based embedded
platforms, via Avnet’s distribution channels, enables more developers to meet
next-generation design requirements and reduce design cycles.”

The ESS ARM tools offering can be used by any customer using an ARM core
processor. They include:

  *ARM DS-5™, tool chain is a flexible and powerful suite of software
    development tools for ARM application processors and System-on-Chip (SoC)
  *Keil MDK-ARM™, a software development toolkit for ARM processor-based

Debug Adapters

  *DSTREAM enables JTAG, SWD, and Trace connection for DS-5™, RVD and
    third-party debuggers to ARM-based devices
  *Keil ULINK is a complete family of Debug Adapters for ARM processor-based

For more information and pricing on ARM’s tool suite, visit the Embedded
Software Store.

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About Avnet Electronics Marketing

Avnet Electronics Marketing is an operating group of Phoenix-based Avnet, Inc.
that serves electronic original equipment manufacturers (EOEMs) and electronic
manufacturing services (EMS) providers in more than 70 countries, distributing
electronic components from leading manufacturers and providing associated
design-chain and supply-chain services. The group’s website is located at

About Avnet, Inc.

Avnet, Inc. (NYSE:AVT), a Fortune 500 company, is one of the largest
distributors of electronic components, computer products and embedded
technology serving customers globally. Avnet accelerates its partners’ success
by connecting the world’s leading technology suppliers with a broad base of
customers by providing cost-effective, value-added services and solutions. For
the fiscal year ended June 30, 2012, Avnet generated revenue of $25.7 billion.
For more information, visit


Avnet Electronics Marketing
Heidi Elliott, 480-643-7584
Public Relations
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