Persistent Systems Launches PaxPharma, Compliance-Based Design to Print Automation for the Pharmaceutical Industry

Persistent Systems Launches PaxPharma, Compliance-Based Design to Print 
Automation for the Pharmaceutical Industry 
PHILADELPHIA, PA -- (Marketwire) -- 02/26/13 --   Pharma Packaging
and Labeling USA 2013  -- Persistent Systems (BOMBAY: PERSISTENT)
(NSE: PERSISTENT), the global leader in software product and
technology services, today announced the immediate availability of
PaxPharma, a compliance-based, Design to Print (D2P) automation
solution designed specifically for pharmaceutical packaging and
product lifecycle management (PLM). The company unveiled the solution
at this year's Pharma Packaging and Labeling USA 2013 conference
being held February 26 and 27 at the Hilton Philadelphia City Avenue
PaxPharma, the newest offering in the Paxpro Enterprise Collaboration
Solution suite and the first of its kind for the pharmaceutical
industry, delivers the entire D2P supply chain on one easy to use
platform -- from NPI/NPD, product design and CAD, to labeling,
artwork management, PLM and document lifecycle management for
"PaxPharma delivers an enhanced user experience through a fully
integrated solution with secure data transfer across modules that
significantly helps reduce human error, ensure regulatory compliance,
and improve time to market," said Ram Pazhayannur, VP of Paxpro, a
Persistent Systems Business Unit. "We are very excited to deliver
this next generation compliance-based automation solution for the
pharmaceutical industry that simplifies the entire D2P process across
the supply chain -- from brand managers, to suppliers and customers." 
PaxPharma includes a unique FDA rules database module that manages
the rules and regulations set by the FDA for each product type, from
OTC drug to cosmetics. This module automatically selects several of
the FDA rules based on product attributes specified by the labeling
specialist -- greatly reducing errors and providing significant time
savings. Near print-ready Drug Fact Templates (DFT's) and labeling
documents can be produced using this module allowing marketing
managers to have better control of their artwork and labeling assets
while reducing dependency on graphic artists and post production
PaxPharma modules include: 

--  FDA rules database for accurate and compliance-based product labeling
--  Artwork lifecycle management
--  Document Lifecycle management for pharmacovigilance
--  Real time reports
--  Project Management

PaxPharma comes integrated with: 

--  Adobe Illustrator - for artwork and label design
--  Dassault Systemes SolidWorks for CAD
--  Oracle AutoVue for 3D viewing and proofing
--  Global Vision for text and artwork auto-proofing

PaxPharma is available immediately. For more information please visit:  
Ram Pazhayannur VP, Paxpro will present a session on "Addressing
Technology Transitions in the Pharma Industry in Order to Arrive at
Next Generation Solutions" on Tuesday, February 26 at 2:30PM. Using
case study examples, attendees will gain insight by looking at how
other industries have transformed from a services/product nature to
being solution focused. This session discusses the role technology
plays in this transformation and provides examples of how big data,
social media, mobile technologies are catalysts in this changing
To arrange a meeting with Persistent Systems at Pharma Packaging and
Labeling USA 2013 please contact Ilona Mohacsi at 
About Persistent Systems:
 Established in 1990, Persistent Systems
(BOMBAY: PERSISTENT) (NSE: PERSISTENT) is a global company
specializing in software product and technology services. For more
than two decades, Persistent has been an innovation partner for the
world's largest technology brands, leading enterprises and pioneering
start-ups. With a global team of more than 6,000 employees,
Persistent has 300 customers spread across North America, Europe, and
Asia. Today, Persistent focuses on developing best-in-class solutions
in four key next-generation technology areas: Cloud Computing,
Mobility, Analytics and Collaboration, for telecommunications, life
sciences, consumer packaged goods, banking & financial services and
healthcare verticals. For more information, please visit:  
Paxpro, by Persistent Systems, is an Enterprise Collaboration
Solution that helps integrate the Design to Print (D2P) supply-chain
process, across pharmaceutical, food and beverage, health and beauty,
telecom and other regulated industries. Paxpro solutions provide the
backbone for brand managers to get their products released to market
faster, error free and at costs significantly lower than with
traditional ERP and PLM systems. Global brands across the world rely
on Paxpro for their D2P processes, which are delivered securely over
the cloud and in compliance with standards including 21 CFR Part 11
and GMP. 
  For more information please visit: 
Forward-looking and Cautionary Statements: For risks and
uncertainties relating to forward-looking statements, please visit: 
All trademarks, trade names, service marks, and logos referenced
herein belong to their respective companies. 
Media Contacts: 
Rashmi Joshi 
Persistent Systems Ltd. 
+91 83083 39400  
Ilona Mohacsi
PenVine for Persistent Systems, Inc.
+1 631 764 3729 
Nikhil Arora
Text100 Public Relations for Persistent Systems Ltd.
+91 98921 58923 
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