ShopJimmy Turns To Akamai For Improved Site Performance
E-tailer Reports 35% More Page Views And Nearly Double Online Sales
PALM SPRINGS, Calif., Feb. 26, 2013
PALM SPRINGS, Calif., Feb. 26, 2013 /PRNewswire/ -- eTAIL WEST-- Akamai
Technologies, Inc. (NASDAQ: AKAM), the leading cloud platform for helping
enterprises provide secure, high-performing user experiences on any device,
anywhere, today announced that ShopJimmy, the global leader in TV parts
distribution, has implemented Akamai's Dynamic Site Accelerator Premier and
Web Application Firewall solutions to help safeguard its retail site from
potential online threats while maintaining high levels of scale and
(Logo: http://photos.prnewswire.com/prnh/20100225/AKAMAILOGO )
To better meet customer expectations, ShopJimmy continues to enhance its
online store to improve the shopping experience. After launching its site on
eBay, ShopJimmy began hosting its own site and also adopted a third party
eCommerce platform. However, the feature-rich platform impacted site
performance. It was not uncommon for site visitors and ShopJimmy customer
service reps to experience 10-30 second wait times for shopping cart
transactions to complete. ShopJimmy realized slow site responsiveness was
impacting sales as well as search engine results and ranking. With so much on
the line, the e-tailer took measures to boost site performance and decrease
load times for its customers.
"We are constantly striving to be at the forefront of new technologies and
trends that drive the eCommerce industry forward," said Ryan Zarlengo,
Marketing Director, ShopJimmy. "Our site performance issues were preventing
us from leading in this way. By using Akamai's services in conjunction with
our internal improvements, we are continuing to push to differentiate
ourselves from our competition."
Prior to implementing Akamai, ShopJimmy made changes to its site code,
reconfigured servers, and increased server capacity, but none of these actions
proved sufficient. Given the need to handle thousands of site visitors on
average per day, ShopJimmy found its infrastructure buckling under the server
load. With Akamai in place, ShopJimmy was able to accelerate the delivery of
its site content by more than 100% on average. Performance increases pertain
to both static and dynamic content such as search results, shopping cart
transactions, and checkout functions.
In addition, ShopJimmy reports that the site has seen a 35% boost in page
views, and supports 20% more site visitors per month than prior to using
Akamai. ShopJimmy believes that these improvements have contributed to a
noteworthy 95% increase in online sales and the ability to handle two to three
times the number of orders per day online than it had previously. ShopJimmy
also reports that it experienced a 10% increase in organic search traffic
since using the Akamai services.
"Nearly half of the site visitors find ShopJimmy via search engines," added
Zarlengo. "Akamai helps ensure we're doing everything we can to speed up our
load times. Moreover, it helps us realize the full value of our third party
eCommerce platform investment and increase organic search traffic."
After implementing Akamai's solutions, ShopJimmy reports that it has also
improved its ability to absorb traffic spikes without expanding its
infrastructure contributing to lower IT costs. For example, on Black Friday
2012, the site served a record number of unique visitors while offloading 82%
of requests and 67% of bandwidth to Akamai.
In addition, Akamai's Web Application Firewall service has enabled ShopJimmy
to block malicious robots and spiders, and protect against potential online
threats. "Our site is critical to our business, and we can't afford to be
down for even a minute. With Akamai's Web Application Firewall, we can secure
our site without negatively impacting site performance," commented Zarlengo.
"As ShopJimmy continues to enhance and improve their online store to meet
customer expectations, they also need to ensure their retail site performs
quickly and without fail," said Mike Afergan, Senior Vice President and
General Manager, Web Experience Business Unit, Akamai. "By leveraging
Akamai's solutions, ShopJimmy has achieved its business goals and can now
maximize the impact of its eCommerce platform while providing an engaging,
secure and fast shopping experience for its customers."
Founded in 2007, ShopJimmy is the global leader in TV parts and lamps
distribution. With a growing inventory of over 400,000 parts, we remain
focused on delivering the highest quality, lowest-priced TV parts and lamps
across the globe, reducing e-waste, and continuing our mission to make
customers happy. We are proud to also offer services that are unmatched in
the reverse logistics and distribution industry, from board repair to depot
solutions and more. Most importantly, our commitment to the ultimate customer
experience drives everything we do.
Akamai^® is the leading cloud platform for helping enterprises provide secure,
high-performing user experiences on any device, anywhere. At the core of the
Company's solutions is the Akamai Intelligent Platform^™ providing extensive
reach, coupled with unmatched reliability, security, visibility and expertise.
Akamai removes the complexities of connecting the increasingly mobile world,
supporting 24/7 consumer demand, and enabling enterprises to securely leverage
the cloud. To learn more about how Akamai is accelerating the pace of
innovation in a hyperconnected world, please visit www.akamai.com or
blogs.akamai.com, and follow @Akamai on Twitter.
Akamai Statement Under the Private Securities Litigation Reform Act
This release contains information about future expectations, plans and
prospects of Akamai's management that constitute forward-looking statements
for purposes of the safe harbor provisions under The Private Securities
Litigation Reform Act of 1995. Actual results may differ materially from those
indicated by these forward-looking statements as a result of various important
factors including, but not limited to, failure of Akamai services to operate
as expected or to address intended market needs, a failure of Akamai's network
infrastructure, and other factors that are discussed in Akamai's Annual Report
on Form 10-K, quarterly reports on Form 10-Q, and other documents periodically
filed with the SEC.
Helen Yang Ryan Zarlengo
Media Relations Marketing Director
Akamai Technologies, Inc. ShopJimmy
SOURCE Akamai Technologies, Inc.
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