Ericsson : Bharti Airtel deploys Ericsson's intelligent network solution to upgrade its pre-paid platform

 Ericsson : Bharti Airtel deploys Ericsson's intelligent network solution to
                        upgrade its pre-paid platform

  *Modernizing one of the world's largest multi-service charging prepaid
    customer bases
  *Offers flexible data plans to prepaid subscribers across multiple domains
    - 2G, 3G, 4G and Wi-Fi
  *Will enhance customer experience through personalized, real-time charging

Bharti Airtel, a leading global telecommunications company with operations in
20 countries across Asia and Africa, today announced that it has deployed
Ericsson's (NASDAQ: ERIC) Intelligent Modernization Network solution for the
company's prepaid subscribers, across 23 telecom circles in India. Ericsson
and Bharti Airtel planned and executed the systems integration of the solution
that will allow Bharti Airtel to enhance the prepaid customer experience by
offering a wider and more attractive range of prepaid services, flexible
bundling and real-time control of chargeable services.

As part of the deal, Ericsson's multi-service Mobile Broadband Charging suite
will allow prepaid customers to have a personalized profile-based data
charging plan. Prepaid customers will be able to customize their data plans
across mobility, fixed line and broadband by cross-bundling over multiple
domains - 2G, 3G, 4G and Wi-Fi. It will also offer flexible multi-service
charging in geographical redundant mode to the world's largest prepaid
subscriber base.

Jagbir Singh, CTO & Director, Network Services Group, Bharti Airtel, says:
"Prepaid customers are demanding flexibility in service packages. Bharti
Airtel has the world's largest prepaid base; therefore it was imperative to
deploy a solution that supports us in meeting the requirements of our prepaid
customers. Ericsson's Mobile Broadband Charging suite has the capability to
control complex tariff plans and service bundles. The wide array of prepaid
services, personalized data plans and real-time charging experience will allow
prepaid customers to control their mobile usage, thereby allowing us to
further enrich their lives."

Fredrik Jejdling, Head of Region India, Ericsson,says: "Data consumption is
far more complex than voice and this solution will help Bharti offer enhanced
data services to increase flexibility, control and enrich their customer

Ericsson's recent ConsumerLab study on India's Generation Z indicated
transparent billing and charging were key requirements from service providers.

The Bharti Airtel Mobile Broadband solution, powered by Ericsson Mobile
Broadband Charging, keeps the subscriber in focus while collecting, deriving
and analyzing metrics from various network elements, application servers, and
end-user devices. Bharti Airtel is the largest Ericsson customer to implement
Geographical Redundancy for its prepaid and mobile broadband services.

Ericsson has been a strategic partner of Bharti Airtel since 1995.


Ericsson Broadband Charging
Ericsson OSS and BSS
The report - The Digital Lives of Generation Z

Download high-resolution photos and broadcast-quality video at

Ericsson is the world's leading provider of communications technology and
services. We are enabling the Networked Society with efficient real-time
solutions that allow us all to study, work and live our lives more freely, in
sustainable societies around the world.

Our offering comprises services, software and infrastructure within
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industries.Today more than 40 percent of the world's mobile traffic goes
through Ericsson networks and we support customers' networks servicing more
than 2.5 billion subscribers.

We operate in 180 countries and employ more than 100,000 people.Founded in
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Ericsson Corporate Communications
Phone: +46 10 719 69 92

Ericsson Investor Relations
Phone: +46 10719 00 00

Bharti Airtel deploys Ericsson’s Intelligent network solution


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