Ericsson : Bharti Airtel deploys Ericsson's intelligent network solution to
upgrade its pre-paid platform
*Modernizing one of the world's largest multi-service charging prepaid
*Offers flexible data plans to prepaid subscribers across multiple domains
- 2G, 3G, 4G and Wi-Fi
*Will enhance customer experience through personalized, real-time charging
Bharti Airtel, a leading global telecommunications company with operations in
20 countries across Asia and Africa, today announced that it has deployed
Ericsson's (NASDAQ: ERIC) Intelligent Modernization Network solution for the
company's prepaid subscribers, across 23 telecom circles in India. Ericsson
and Bharti Airtel planned and executed the systems integration of the solution
that will allow Bharti Airtel to enhance the prepaid customer experience by
offering a wider and more attractive range of prepaid services, flexible
bundling and real-time control of chargeable services.
As part of the deal, Ericsson's multi-service Mobile Broadband Charging suite
will allow prepaid customers to have a personalized profile-based data
charging plan. Prepaid customers will be able to customize their data plans
across mobility, fixed line and broadband by cross-bundling over multiple
domains - 2G, 3G, 4G and Wi-Fi. It will also offer flexible multi-service
charging in geographical redundant mode to the world's largest prepaid
Jagbir Singh, CTO & Director, Network Services Group, Bharti Airtel, says:
"Prepaid customers are demanding flexibility in service packages. Bharti
Airtel has the world's largest prepaid base; therefore it was imperative to
deploy a solution that supports us in meeting the requirements of our prepaid
customers. Ericsson's Mobile Broadband Charging suite has the capability to
control complex tariff plans and service bundles. The wide array of prepaid
services, personalized data plans and real-time charging experience will allow
prepaid customers to control their mobile usage, thereby allowing us to
further enrich their lives."
Fredrik Jejdling, Head of Region India, Ericsson,says: "Data consumption is
far more complex than voice and this solution will help Bharti offer enhanced
data services to increase flexibility, control and enrich their customer
Ericsson's recent ConsumerLab study on India's Generation Z indicated
transparent billing and charging were key requirements from service providers.
The Bharti Airtel Mobile Broadband solution, powered by Ericsson Mobile
Broadband Charging, keeps the subscriber in focus while collecting, deriving
and analyzing metrics from various network elements, application servers, and
end-user devices. Bharti Airtel is the largest Ericsson customer to implement
Geographical Redundancy for its prepaid and mobile broadband services.
Ericsson has been a strategic partner of Bharti Airtel since 1995.
NOTES TO EDITORS
Ericsson Broadband Charging
Ericsson OSS and BSS
The report - The Digital Lives of Generation Z
Download high-resolution photos and broadcast-quality video at
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Bharti Airtel deploys Ericsson’s Intelligent network solution
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