Buckaroo Gets Energized With Active Network
Local News and Events Site Adds Local Activities With ACTIVE's API
SAN JOSE, Calif., Feb. 26, 2013 (GLOBE NEWSWIRE) -- Despite America's
sky-rocketing obesity rates, group and individual physical activities have
never been more attractive than some of today's popular 5K's and scenic
marathons. That's why Buckaroo (www.buckaroo.com), the largest hub of local
news and events, is partnering with ACTIVE Network, the leader in cloud-based
Activity and Participant Management™ (APM) solutions, to give users access to
local activities that they love to do, including classes or campsite
When asked about the popularity of fitness, Buckaroo's Co-Founder and Chairman
Alan Fisher chuckled, "Who doesn't love a 'fun-run'?" He continued, "Not only
is fitness applicable to all ages, but ACTIVE's content has coverage across
North America that we couldn't find anywhere else. That means more people will
have access to local information they love and care about. That's one of our
goals for Buckaroo."
Since Buckaroo's inception in May 2011, the website has had a significant
increase in email subscribers, reaching over 46 million to date. Initially
designed as a "daily deal" site, Buckaroo has expanded into the news industry,
and is currently working on plans to appeal to a wider range of local
interests, including outdoor and physical activities.
"Online access to news, shopping and events has yet to be fully concentrated
anywhere on the Web," stated Fisher. "Buckaroo intends to help bridge the gap
between the daily local newspaper and the tablet or smartphone."
There are over 66,000 races, leagues and other recreational listings for users
to browse on Buckaroo. Additionally, the average user can create free posts
announcing anything from a garage sale to their own fitness event. ACTIVE
Network's API program allows Buckaroo direct access to one of the
mostcomprehensive databases of events and activities. With real-time event
listings, Buckaroo can easily provide users with access to activities anywhere
and help increase participation in the things people love to do.
Buckaroo is the online hub for local shopping, news and events. Buckaroo's
parent company, Iron Speed, Inc. (www.ironspeed.com), is well-funded with a
capital base of over $20M from several strategic investors and executives from
AMD, Excelan, Onsale, and Oracle. The company was founded in 1999 and is based
in San Jose, CA. Find Buckaroo on Facebook and Twitter to learn more.
About ACTIVE Network
ACTIVE Network (NYSE:ACTV) is on a mission to make the world a more active
place. With deep expertise in Activity and Participant Management™ (APM), our
ActiveWorks® cloud technology helps organizations transform and grow their
businesses. We do this through technology solutions that power the world's
activities and through online destinations such as ACTIVE.com® that connect
people with the things they love to do. Serving over 50,000 global business
customers and driving over 80 million transactions annually, we help
organizations get participants, manage their events and build communities.
ACTIVE Network is headquartered in San Diego, California and has over 30
offices worldwide. Learn more at ACTIVEnetwork.com or ACTIVE.com and engage
with us on Twitter@ACTIVEnetwork,@ACTIVEand onFacebook.
About Forward-Looking Statements
The Active Network, Inc. cautions you that the statements included in this
press release that are not a description of historical facts are
forward-looking statements within the meaning of the federal securities laws.
Any such statements are subject to substantial risks and uncertainties, and
actual results may differ materially from those expressed in these
forward-looking statements. More detailed information about The Active
Network, Inc. and the risks and uncertainties that may affect the realization
of these forward-looking statements is set forth in its filings with the
Securities and Exchange Commission (SEC). These filings may be read free of
charge on the SEC's website at www.sec.gov. You are cautioned not to place
undue reliance on these forward-looking statements, which speak only as of the
date hereof. All forward-looking statements are qualified in their entirety by
this cautionary statement and The Active Network, Inc. undertakes no
obligation to revise or update this press release to reflect events or
circumstances after the date
© 2013 The Active Network, Inc. All rights reserved. ACTIVE.com, ActiveWorks,
are registered trademarks of The Active Network, Inc. ACTIVE Network, Activity
and Participant Management is a trademark of The Active Network, Inc. All
other trademarks are the property of their respective owners.
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