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Bharti Airtel deploys Ericsson's intelligent network solution to upgrade its pre-paid platform

Bharti Airtel deploys Ericsson's intelligent network solution to upgrade its 
pre-paid platform 
STOCKHOLM, SWEDEN -- (Marketwire) -- 02/26/13 --  
* Modernizing one of the world's largest multi-service charging
prepaid     customer bases 
* Offers flexible data plans to prepaid subscribers across multiple
domains -     2G, 3G, 4G and Wi-Fi 
* Will enhance customer experience through personalized, real-time
charging 
Bharti Airtel, a leading global telecommunications company with
operations in
20 countries across Asia and Africa, today announced
that it has deployed Ericsson's (NASDAQ: ERIC) Intelligent
Modernization Network solution for the
company's prepaid subscribers,
across 23 telecom circles in India. Ericsson and
Bharti Airtel
planned and executed the systems integration of the solution
that
will allow Bharti Airtel to enhance the prepaid customer
experience by offering
a wider and more attractive range of prepaid
services, flexible bundling and
real-time control of chargeable
services. 
As part of the deal, Ericsson's multi-service Mobile Broadband
Charging suite
will allow prepaid customers to have a personalized
profile-based data charging
plan. Prepaid customers will be able to
customize their data plans across mobility, fixed line and broadband
by cross-bundling over multiple domains -
2G, 3G, 4G and Wi-Fi. It
will also offer flexible multi-service charging in geographical
redundant mode to the world's largest prepaid subscriber base. 
Jagbir Singh, CTO & Director, Network Services Group, Bharti Airtel,
says: "Prepaid customers are demanding flexibility in service
packages. Bharti Airtel
has the world's largest prepaid base;
therefore it was imperative to deploy a
solution that supports us in
meeting the requirements of our prepaid customers.
Ericsson's Mobile
Broadband Charging suite has the capability to control complex
tariff
plans and service bundles. The wide array of prepaid services,
personalized data plans and real-time charging experience will allow
prepaid
customers to control their mobile usage, thereby allowing us
to further enrich
their lives." 
Fredrik Jejdling, Head of Region India, Ericsson, says: "Data
consumption is far more complex than voice and this solution will help
Bharti offer enhanced data
se
rvices to increase flexibility, control
and enrich their customer experience." 
Ericsson's recent ConsumerLab study on India's Generation Z indicated
transparent billing and charging were key requirements from service
providers. 
The Bharti Airtel Mobile Broadband solution, powered by Ericsson
Mobile Broadband Charging, keeps the subscriber in focus while
collecting, deriving and analyzing metrics from various network
elements, application servers, and end-user devices. Bharti Airtel is
the largest Ericsson customer to implement
Geographical Redundancy
for its prepaid and mobile broadband services. 
Ericsson has been a strategic partner of Bharti Airtel since 1995. 
NOTES TO EDITORS 
Ericsson Broadband Charging 
http://www.ericsson.com/ourportfolio/telecom-operators/broadband-charging 
Ericsson OSS and BSS 
http://www.ericsson.com/thecompany/press/mediakits/oss_bss 
The report - The Digital Lives of Generation Z 
Download high-resolution photos and broadcast-quality video at
www.ericsson.com/press 
Ericsson is the world's leading provider of communications technology
and services. We are enabling the Networked Society with efficient
real-time solutions that allow us all to study, work and live our
lives more freely, in
sustainable societies around the world. 
Our offering comprises services, software and infrastructure within
Information
and Communications Technology for telecom operators and
other industries. Today
more than 40 percent of the world's mobile
traffic goes through Ericsson networks and we support customers'
networks servicing more than 2.5 billion subscribers. 
We operate in 180 countries and employ more than 100,000 people.
Founded in 1876, Ericsson is headquartered in Stockholm, Sweden. In
2011 the company's net
sales were SEK 226.9 billion (USD 35.0
billion). Ericsson is listed on NASDAQ
OMX, Stockholm and NASDAQ, New
York stock exchanges. 
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Bharti Airtel deploys Ericsson?s Intelligent network solution :
http://hugin.info/1061/R/1681050/549409.pdf 
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Source: Ericsson via Thomson Reuters ONE 
[HUG#1681050] 
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Phone: +46 10 719 69 92
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Phone: +46 10 719 00 00
E-mail: investor.relations@ericsson.com
 
 
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