Align Technology Names Julie Tay as Vice President Asia Pacific

Align Technology Names Julie Tay as Vice President Asia Pacific 
Newly Created Position to Focus on Further Growth and Expansion in
Align's Fastest Growing Region 
SAN JOSE, CA and SINGAPORE -- (Marketwire) -- 02/25/13 --  Align
Technology, Inc. (NASDAQ: ALGN) today announced that it has hired
Julie Tay as vice president Asia Pacific, effective March 1, 2013.
Ms. Tay will report to Richard Twomey, vice president international,
and assume responsibility for Align's entire Asia Pacific region,
which includes its current direct country markets in China and Japan
as well as 13 indirect country markets. In this newly created
position, Ms. Tay will focus on strategic development and operational
execution for all Align products and services in this fastest growing
region for the Company. 
"Asia Pacific represents significant growth potential for Align and I
am very pleased to have Julie join our international team to help
build and scale our business," said Richard Twomey, vice president
international. "We expect Julie's knowledge and understanding of the
region and proven track record of successfully launching major
healthcare-branded products in these markets to be very beneficial to
our continued growth and expansion." 
Ms. Tay has extensive management experience in the Asia Pacific
region overseeing the development and launch of several major
healthcare products. Most recently, Ms. Tay was regional head of
Bayer Healthcare (Diabetes Care) overseeing operations in Hong Kong,
Korea, Japan, China, India, Australia and Southeast Asia where she
grew the business into a sustainable and profitable operation in
three years. Prior to Bayer, Ms. Tay spent more than 20 years in
marketing and commercial general management in the Asia Pacific
region, including 15 years with Johnson and Johnson Medical where she
was instrumental in establishing the LifeScan franchise and in
successfully launching the SmartScan, One Touch Ultra, and One Touch
Horizon brands.  
As previously announced, Align is terminating the distribution
agreement with the Invisalign Asia Pacific distributorship which
consists of Invisalign Australia Pty. Ltd., Invisalign Hong Kong
Ltd., ICA Ortho Services (New Zealand), ICA Ortho Services Pte. Ltd.
(Singapore). As a result on May 1, 2013 four of the largest indirect
country markets of Australia, New Zealand, Hong Kong, and Singapore
will revert back to a direct sales region under Align Technology,
B.V. The remaining nine indirect country markets in Brunei,
Indonesia, Macau, Malaysia, Philippines, South Korea, Taiwan,
Thailand and Vietnam will likely continue under a distribution model. 
About Align Technology, Inc.
 Align Technology designs, manufactures
and markets Invisalign, a proprietary method for treating
malocclusion, or the misalignment of teeth. Invisalign corrects
malocclusion using a series of clear, nearly invisible, removable
appliances that gently move teeth to a desired final position.
Because it does not rely on the use of metal or ceramic brackets and
wires, Invisalign significantly reduces the aesthetic and other
limitations associated with braces. Invisalign is appropriate for
treating adults and teens. Align Technology was founded in March 1997
and received FDA clearance to market Invisalign in 1998.The
Invisalign product family includes Invisalign, Invisalign Teen,
Invisalign Assist, Invisalign Express 10, Invisalign Express 5,
Invisalign Lite, Invisalign i7, and Vivera Retainers. To learn more
about Invisalign or to find an Invisalign trained doctor in your
area, please visit www.invisalign.com. 
Cadent Holdings, Inc. is a subsidiary of Align Technology and is a
leading provider of 3D digital scanning solutions for orthodontics
and dentistry. The Cadent family of products includes the iTero
intra-oral scanning systems, OrthoCAD iCast and OrthoCAD iRecord. For
additional information, please visit www.cadentinc.com. 
Investor Relations Contact 
Shirley Stacy 
Align Technology, Inc. 
(408) 470-1150 
sstacy@aligntech.com  
Press Contact 
Shannon Mangum Henderson
Ethos Communication, Inc.
(678) 261-7803
align@ethoscommunication.com