7UP TEN® Impresses McKayla Maroney

  7UP TEN® Impresses McKayla Maroney

 New 10-Calorie Soft Drink Wows Olympic Gymnast with Both Great Taste and Low

Business Wire

PLANO, Texas -- February 25, 2013

Double rainbows. A fairy tale wedding. The Mars rover. McKayla was not
impressed. It seemed nothing could move her … excite her … impress her. Until

A new line of 10-calorie sodas – 7UP TEN^®, A&W TEN^®, Sunkist^® TEN^TM soda,
Canada Dry TEN^® and RC TEN^® – has achieved a feat that no one thought
possible and no one else could achieve. Olympic gymnast McKayla Maroney is
finally impressed, and the world is now able to see her glorious, impressed

After capturing a silver medal in the 2012 Olympic Games, Maroney’s expression
of dissatisfaction launched a worldwide viral meme phenomenon known as
“McKayla is Not Impressed.” After trying the new TEN™ soft drinks from Dr
Pepper Snapple Group (NYSE:DPS), which offer both great taste and only 10
calories, Maroney has turned that smirk upside down and is ready to show the
face of true satisfaction.

“Obviously, I’m not easily impressed,” said Maroney. “Other brands have
approached me to try their products and talk about them, but 7UP TEN^® stopped
me in my tracks. It’s the first brand that has really impressed me because the
soda is just so good! It’s got all of the flavor I want without all the
calories of regular soda. It’s a ‘Perfect TEN™’ in my book.”

Fans are invited to come to TEN™ Station inside of Amtrak’s Penn Station, on
Thursday, Feb. 28, 2013, and sample the soft drinks that have Maroney so
enthused. At TEN™ Station, travelers, tourists and native New Yorkers are
invited to try the new line of TEN™ products, visit with Maroney, and take
pictures with her, sharing their own “impressed” looks.

The new TEN™ flavors use a unique blend of caloric and non-caloric sweeteners
to deliver full flavor with only 10 calories per 12 oz. serving. The new
offering is the perfectly impressive beverage alternative for those who love
regular soda, but have cut back their consumption because they are watching
their calories.

“We took on the challenge of impressing McKayla Maroney and we did it,” said
Regan Ebert, senior vice president of marketing for DPS. “We have a great
tasting, low calorie soft drink, and consumers everywhere, including McKayla,
tell us that 7UP TEN^® is a winner.”

The five new TEN™ products are available at select retailers across the
country. DPS expects to have broad national distribution ahead of an
advertising campaign breaking in March. For more information, visit

About Dr Pepper Snapple Group

Dr Pepper Snapple Group (NYSE: DPS) is a leading producer of flavored
beverages in North America and the Caribbean. Our success is fueled by more
than 50 brands that are synonymous with refreshment, fun and flavor. We have 6
of the top 10 non-cola soft drinks, and 13 of our 14 leading brands are No. 1
or No. 2 in their flavor categories. In addition to our flagship Dr Pepper and
Snapple brands, our portfolio includes 7UP, A&W, Canada Dry, Clamato, Crush,
Hawaiian Punch, Mott's, Mr & Mrs T mixers, Peñafiel, Rose's, Schweppes, Squirt
and Sunkist soda. To learn more about our iconic brands and Plano, Texas-based
company, please visit www.DrPepperSnapple.com. For our latest news and
updates, follow us at www.Facebook.com/DrPepperSnapple or


Dr Pepper Snapple Group
Greg Artkop, 972-673-8470
Chris Barnes, 972-673-5539
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