maurices Makes Debut in the 2nd Annual Cotton's 24 Hour Runway Show

     maurices Makes Debut in the 2nd Annual Cotton's 24 Hour Runway Show

Leading Small Town Specialty Store Joins Celebration of American Style

PR Newswire

DULUTH, Minn., Feb. 25, 2013

DULUTH, Minn., Feb. 25, 2013 /PRNewswire/ --Today, maurices announced their
participation in Cotton's 24 Hour Runway Show taking place in South Beach,
Miami from 8 p.m. EST on March 1 to 8 p.m. EST on March 2. The 2nd annual
event is a celebration of the diverse fashion trends across America and
maurices will style 10 special cotton looks as part of the 1,440 looks being
featured on the runway during the show.

During the 1-2 p.m. EST hour on Saturday, March 2, maurices will showcase
various styles that highlight the savvy, fashion conscious attitudes of their
consumers, from cotton maxi skirts and denim vests to pinstripe shorts and
tie-dye sweaters.

"Cotton's 24 Hour Runway Show is the first national fashion event that
maurices is participating in, and we're thrilled to be a part of it," says
Lisa Bartlett, Associate Vice President of Marketing at maurices. "We'll be
sharing our style inspirations for the maurices girl throughout the show –
whether she's enjoying a night out with friends or creating memories through
travels across the country."

Other pieces being highlighted in the show include destroyed denim jeans,
cotton dresses and ruffled tops. Fashion lovers everywhere will be able view
the entire maurices' collection by tuning into where the show will be streamed
live for the entire 24 hours. Consumers can also visit to
purchase select items featuring a cotton content of 60% or more at a 24%
discount between March 1-2. 

Fashionistas can obtain more information about where to purchase their
favorite maurices clothing from the show by visiting or

About maurices
maurices, a brand of Ascena Retail Group, Inc. (NASDAQ - ASNA), is the leading
hometown specialty store and authority for the savvy, fashion-conscious girl
with a twenty-something attitude. Today, maurices operates 850 stores in 46
states and Canada. maurices stands for fashion, quality, value and customer
service. Offering sizes 1-24, styles are inspired by the girl in everyone, in
every size. For store information and to shop online, visit

SOURCE maurices

Contact: Monica Hendrickson, maurices, +1-218-725-3098,
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