MusclePharm Named the 2012 GNC "Rising Star" Sports Vendor

MusclePharm Named the 2012 GNC "Rising Star" Sports Vendor 
DENVER, CO -- (Marketwire) -- 02/25/13 --   MusclePharm Corporation
(OTCQB: MSLP), a nutritional supplement company focused on active
lifestyles, is proud to announce it was given the 2012 GNC "Rising
Star" vendor award by GNC in the sports category. The announcement
was made by GNC on Friday, February 22, 2013 as part of the 2012 GNC
Top Vendor Awards. GNC is the largest specialty retailer of health
and wellness products in the U.S. 
The GNC Rising Star award is given annually to an emerging brand that
has demonstrated strong sales growth in a short time period. The
winner has proven to fully support GNC customers in regards to
favorable promotional activity and programs and show significant
growth potential. 
As part of the announcement, MusclePharm was characterized as "an
outstanding vendor for GNC making many high quality products our
customers love. They focus on products for active lifestyles and you
can't miss their packaging with the unmistakable green dominating
their section in GNC. Some of their popular products at GNC include
Assault, Combat Powder, and Bullet Proof." 
MusclePharm Founder & CEO, Brad Pyatt, stated, "It is a significant
achievement to have been tapped by GNC as the 2012 'Rising Star'
sports vendor. We greatly value our relationship with GNC and hope to
see the volume of MusclePharm products sold by GNC continue to grow
throughout 2013 and beyond."  
Mr. Pyatt continued, "Over the past 3 years, we have experienced a
substantial increase in year-over-year revenue -- growing from a sub
$5 million company in 2010 to approximately $78 million in 2012. The
MusclePharm brand has continued to gain momentum largely because we
sell outstanding products that give our customers the results they
are looking for." 
MusclePharm is a healthy lifestyle company that develops and
manufactures nutritional supplements that address active lifestyles,
including muscle building, weight loss and maintaining general
fitness through a daily nutritional supplement regimen. The products
are formulated through a six-stage research process using the
expertise of leading nutritional scientists. MusclePharm's products
are sold to consumers in more than 110 countries and ava
ilable in
over 10,500 U.S. retail outlets, including Dick's Sporting Goods,
GNC, Vitamin Shoppe and Vitamin World. MusclePharm products also are
sold through more than 100 online channels globally, including, and For more information,
please visit 
This release contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933, as amended, and Section
21E of the Securities and Exchange Act of 1934, as amended.
Statements that are not a description of historical facts constitute
forward-looking statements and may often, but not always, be
identified by the use of such words as "expects", "anticipates",
"intends", "estimates", "plans", "potential", "possible", "probable",
"believes", "seeks", "may", "will", "should", "could" or the negative
of such terms or other similar expressions. Actual results may differ
materially from those set forth in this release due to the risks and
uncertainties inherent in the Company's business. More detailed
information about the Company and the risk factors that may affect
the realization of forward-looking statements is set forth in the
Company's Annual Report on Form 10-K/A for the fiscal year ended
December 31, 2011, the Company's Quarter Reports on Form 10-Q and
other filings submitted by the Company to the SEC, copies of which
may be obtained from the SEC's website at Readers are
cautioned not to place undue reliance on these forward-looking
statements, which speak only as of the date hereof. All
forward-looking statements are qualified in their entirety by this
cautionary statement and the Company undertakes no obligation to
revise or update this release to reflect events or circumstances
after the date hereof. 
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MusclePharm Investor Contact: 
The Del Mar Consulting Group, Inc.
Robert B. Prag
Telephone: 858-794-9500
Alex Partners, LLC
Scott Wilfong
Telephone: 425-242-0891
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