Magellan Debuts SmartGPS Apps for Apple and Android Mobile Devices to Help Users Discover Their World

Magellan Debuts SmartGPS Apps for Apple and Android Mobile Devices to Help 
Users Discover Their World 
Magellan to Demonstrate SmartGPS Apps During Mobile World Congress at
ShowStoppers Media Event 
SANTA CLARA, CA and BARCELONA, SPAIN -- (Marketwire) -- 02/21/13 --  
@ Mobile World Congress -- Magellan, a leader in GPS devices for
vehicles, fitness, outdoor and mobile navigation, today announced
Magellan(R) SmartGPS Apps for iOS and Android mobile devices.  
Following the recent announcement of Magellan's award-winning
SmartGPS device, the free Magellan SmartGPS Apps for iOS and Android
devices are the next key elements in Magellan's Smart Ecosystem, a
cloud platform that integrates social media and navigation content
directly onto a navigation map. The SmartGPS Apps automatically
deliver continually updating reviews and tips for local businesses
from social media including Yelp, Foursquare, and other partners to
create current, local and personalized driving and pedestrian
experiences. 
The Magellan SmartGPS mobile apps display location-relevant
information "squares" that graphically flip to show reviews, tips and
offers from Yelp and Foursquare for nearby restaurants, stores and
services. Users can then navigate to those locations directly from
the SmartGPS App without needing to open an additional application or
device. The cloud architecture enables new monetization of end users'
mobile search and navigation, and additional social media and content
partners. 
"We architected the Smart Ecosystem to integrate with automotive
infotainment and mobile network service platforms so users can enjoy
a truly mobile, connected car experience now," said Peggy Fong,
President of MiTAC Digital Corporation. "SmartGPS mobile apps connect
to the vehicle dash, allowing users to easily search social media and
points-of-interest for destinations, and send the locations via
Bluetooth or Wi-Fi to SmartGPS enabled vehicle navigation systems." 
Magellan's free iOS and Android SmartGPS apps create a total-solution
SmartGPS experience that is truly mobile. Magellan connects the
smartphone to the vehicle dashboard, enabling location sync and
sharing, hands-free operation and data connectivity. Users can pair
their Magellan SmartGPS app with SmartGPS-enabled navigat
ion systems.
Using their SmartGPS App, SmartGPS enabled navigation system, or PC,
users can search for a location, save the location in Magellan's
Smart Ecosystem cloud, and sync and share the location to any
SmartGPS enabled device via Wi-Fi or Bluetooth.  
The free Magellan SmartGPS Apps will be available in North America
this Spring, and in Europe this Summer, from iTunes and Google Play.
Premium versions of both apps featuring spoken turn-by-turn
navigation will also be available.  
About Magellan 
Headquartered in Santa Clara, CA, MiTAC Digital Corporation,
manufacturer of the Magellan (www.magellangps.com) brand of portable
GPS navigation consumer electronics devices, is a wholly-owned
subsidiary of MiTAC International Corporation. Recognized as an
industry pioneer, Magellan globally markets its award-winning
portable navigation devices including the Magellan(R) RoadMate(R)
series for autos, RVs, fleet and commercial vehicles, the
eXplorist(R) PRO for mobile GIS applications and field data
collection, the eXplorist outdoor series for hunting, fishing,
hiking, marine and geocaching enthusiasts, Magellan Fitness
Switch(TM) series of crossover GPS watches, and mobile apps and
accessories for smartphones. Follow Magellan on Facebook, Twitter and
YouTube. 
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Contact: 
Pattie Adams
Magellan - Public Relations
padams@magellangps.com
408.615.5172 
Susan van Barneveld
Rita Lee
Public Communications Worldwide
magellan@pc-w.com
714.891.3660