Ubiquiti Networks Expands Executive Team With Appointment of Its First Chief Marketing Officer

Ubiquiti Networks Expands Executive Team With Appointment of Its First Chief 
Marketing Officer 
Former Cisco Marketing Vice President and Industry Veteran David
Hsieh Joins to Accelerate Brand Development 
SAN JOSE, CA -- (Marketwire) -- 02/22/13 --  Ubiquiti Networks, Inc.
(NASDAQ: UBNT), a next-generation communications technology company,
today announced that it has hired David Hsieh to become its chief
marketing officer. Hsieh will be responsible for leading Ubiquiti's
corporate marketing strategy and managing corporate communications. 
"Ubiquiti is committed to generating greater awareness around our
brand, and David's established technology background and startup-like
mindset makes him a perfect fit for our company culture," said Robert
J. Pera, CEO at Ubiquiti Networks. "Investing in our reputation and
developing new markets is key to solidifying our technology
leadership and marketplace disruption in the communications
technology industry." 
Hsieh brings 25 years of tech industry marketing experience to
Ubiquiti, most recently serving as vice president of marketing for
video and emerging technologies at Cisco. In that role he was
responsible for marketing Cisco's video portfolio to enterprises,
service providers and growing emerging technology businesses across
multiple market segments, including Cisco TelePresence. Prior to
Cisco, he was the senior marketing officer for three publicly traded
companies -- Evolve Software, LBMS, Inc. and WebEx -- and a senior
executive at Sybase, FaceTime Communications and Marrakech. 
"Ubiquiti's innovative technology, disruptive business model and
enthusiastic community of users is a compelling combination for any
marketer," said David Hsieh, chief marketing officer at Ubiquiti. "I
look forward to leveraging Ubiquiti's unique story to expand the
company's brand presence and help Ubiquiti empower the
under-networked globally." 
About Ubiquiti Networks
 Ubiquiti Networks (NASDAQ: UBNT) is closing
the digital divide by building network communication platforms for
everyone, everywhere. With over 10 million devices deployed in more
than 180 countries, Ubiquiti is transforming under-networked
businesses and communities. Our leading edge platforms airMAX(TM),
UniFi(TM), airFiber(TM), airVision(TM), mFi(TM) and EdgeMAX(TM)
combine innovative technology, disruptive price performance and the
support of a global user community to eliminate barriers to
connectivity. For more information, join our community at
http://www.ubnt.com. 
Safe Harbor for Forward Looking Statements 
Certain statements in this press release are forward-looking
statements within the meaning of Section 27A of the Securities Act of
1933, as amended, and Section 21E of the Securities Exchange Act of
1934, as amended. Statements other than statements of historical fact
including words such as "look", "anticipate", "believe", "estimate",
"expect", "consider" and "plan" and statements in the future tense
are forward looking statements. The statements in this press release
that could be deemed forward-looking statements include statements
regarding release of new products and expected performance,
price-performance disruptiveness, growth prospects, market
positioning, short and long-term opportunities, and any statements or
assumptions underlying any of the foregoing. Given these
uncertainties, you should not place undue reliance on these
forward-looking statements. Also, forward-looking statements
represent our management's beliefs and assumptions only as of the
date made. Ubiquiti Networks undertakes no obligation to update
information contained in this press release. You should review our
SEC filings carefully and with the understanding that our actual
future results may be materially different from what we expect. 
Contact:
Ben Moore
Vice President, Business Development
Ubiquiti Networks, Inc.
(408) 385-1103 
 
 
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