CTV's THE AMAZING RACE CANADA Welcomes Premiere Sponsorship Partners

CTV's THE AMAZING RACE CANADA Welcomes Premiere Sponsorship Partners 
- Sponsorships to include in-show integrations, digital integrations on 
CTV.ca/TheAmazingRaceCanada and brand extensions - 
To tweet this release: http://bit.ly/UMwPjp 
TORONTO, Feb. 21, 2013 /CNW/ - After an overwhelming response from Canada's 
advertising community, CTV announced today the four top-tier sponsors for THE 
AMAZING RACE CANADA. Air Canada (represented by Marketel), BlackBerry® 
(represented by Starcom), INTERAC®, and Chevrolet Canada will each play an 
integral role in this summer's THE AMAZING RACE CANADA, helping the teams race 
to the finish line. 
**Media Note** Download artwork for THE AMAZING RACE CANADA at BellMediaPR.ca 
"We were overwhelmed by the enthusiastic response from the industry about THE 
AMAZING RACE CANADA coming to CTV," said Mary Kreuk, Vice-President, Brand 
Partnerships, Bell Media. "We are thrilled to welcome these four amazing and 
iconic brands on board as our premiere partners to share in our adventure as 
we explore this fantastic country together." 
CTV Brand Partnerships is currently working with the four premiere brands on 
product integration, customized activations, and original branded content that 
celebrates Canada and showcases the best parts of our amazing country. The 
four brands will receive innovative brand extensions and various in-show 
integrations throughout the inaugural season, as well as an online presence on 
CTV.ca/TheAmazingRaceCanada, with specific details to be announced closer to 
Following the casting announcement in December 2012, THE AMAZING RACE CANADA 
has received thousands of applications. Applicants have been coming in from 
all across the country, comprised of pairings from all kinds of relationships. 
The deadline to audition for this race of a lifetime is next Thursday, 
February 28, 2013. Eligible Canadians are encouraged to visit 
theamazingracecanadacasting.com to apply. The host, and other show details for 
#RaceCDA will be announced in the coming weeks. Fans are also encouraged to 
follow @AmazingRaceCDA and stay tuned to the CTV Facebook page for updates. 
Set to anchor CTV's Summer 2013 schedule, THE AMAZING RACE CANADA will provide 
a uniquely Canadian take on the original series, with competitors discovering 
the world within the borders of Canada. 
With the knowledge that most Canadians have not travelled beyond their own 
province, THE AMAZING RACE CANADA gives Canadians the opportunity to race 
around Canada and discover the country they love in a once-in-a-lifetime 
adventure. Teams will race to the finish line, criss-crossing up to 9,000 
kilometres. A stunning depiction of the Canadian fabric, the teams will travel 
through both the country's urban centres as well as the most remote outposts 
in the land, all while exploring its broad cultural and ethnic diversity, 
wildlife, and iconic landmarks. 
THE AMAZING RACE CANADA is based on THE AMAZING RACE, the nine-time, Emmy® 
award-winning, hit program created by Bertram van Munster and Elise Doganieri 
that premiered in 2001 in the United States. van Munster, Doganieri, and Mark 
Vertullo are executive producers for Worldrace Productions, a division of 
Profiles Television. Jerry Bruckheimer and Jonathan Littman are executive 
producers for Jerry Bruckheimer Television. The program is produced in 
association with ABC Studios. The U.S. version of THE AMAZING RACE was a Top 3 
series last fall on CTV and is this season's #1 reality program in Canada with 
an average audience of 2.7 million viewers. 
THE AMAZING RACE CANADA will be the 12(th) international version to launch 
outside of the United States, joining Asia, Australia, Brazil, China, France, 
Israel, Latin America, Norway, Philippines, Ukraine and Vietnam as territories 
with an original THE AMAZING RACE production. 
THE AMAZING RACE CANADA will be produced by Insight Productions in association 
with CTV and with the support of Profiles Television. Executive Producers for 
Insight Productions are John Brunton and Barbara Bowlby, and Supervising 
Producer is Mark Lysakowski. Bertram van Munster and Elise Doganieri are 
executive producers for Profiles Television. Robin Johnston is the CTV 
Production Executive. Corrie Coe is Senior Vice-President, Independent 
Production, Bell Media. Mike Cosentino is Senior Vice-President, Programming, 
CTV Networks. Phil King is President, CTV Programming and Sports. 
Twitter: @CTV_PR @CTV_Television @AmazingRaceCDA
Facebook: facebook.com/ctv 
About AirCanada
AirCanadaisCanada's largest domestic and international airline serving 
more than 175 destinations on five continents.Canada's flag carrier is the 
15th largest commercial airline in the world and in 2012 served close to 35 
million customers.AirCanadaprovides scheduled passenger service 
directly to59 Canadian cities, 55 destinations in theUnited 
Statesand64 cities in Europe, the Middle East, Asia,Australia, the 
Caribbean,MexicoandSouth America.AirCanadais a founding member of 
Star Alliance, the world's most comprehensive air transportation network 
serving 1,329 destinations in194 countries.Air Canada is the only 
international network carrier in North America to receive a Four-Star ranking 
according to independent U.K. research firm Skytrax that ranked Air Canada in 
a worldwide survey of more than 18 million airline passengers as Best 
International Airline in North America in 2012 for the third consecutive year. 
About BlackBerry®
Research In Motion (RIM), a global leader in wireless innovation, 
revolutionized the mobile industry with the introduction of the BlackBerry 
solution in 1999. Since then, BlackBerry products and services have continued 
to change the way millions of people around the world stay connected. With the 
launch of BlackBerry® 10, we have re-designed, re-engineered and re-invented 
BlackBerry. Not only did we introduce a new mobile experience to our global 
community of BlackBerry users, but we are also introducing a new name for the 
company. Research In Motion now operates globally under the iconic name 
Blackberry. To further signal this exciting re-branding of the Company, 
effective February 4, 2013, our stock ticker on the NASDAQ exchange will 
become BBRY and on the TSX exchange, BB. The BlackBerry product line includes 
the BlackBerry® PlayBook™ tablet, award-winning BlackBerry® smartphones, 
software for businesses and accessories. 
About Chevrolet in Canada
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car 
brands, doing business in more than 140 countries and selling more than 4 
million cars and trucks a year. Chevrolet provides customers with 
fuel-efficient vehicles that feature spirited performance, expressive design 
and high quality. More information on Chevrolet models can be found at 
www.chevrolet.ca, on Facebook at http://www.facebook.com/chevroletcanada or by 
following @ChevroletCanada on Twitter. 
About Interac Association
A recognized world leader in debit card services, Interac Association is 
responsible for the development and operations of the Interac® network, a 
national payment network that allows Canadians to access their money through 
Interac Cash at 60,000 Automated Banking Machines and Interac Debit at 766,000 
point-of-sale terminals across Canada. Interac Flash™, a secure, 
contactless enhancement of Interac Debit, allows Canadians to pay for items 
instantly with their Interac chip debit card at a reader that supports Interac 
Flash. Other related services offered by Acxsys Corporation, whose 
shareholders are the architects of the Interac network, include: Interac 
Online; Interac e-Transfer™; and international services, which provide 
Canadian cardholders with point-of-sale access at nearly 2 million U.S. 
retailers and PULSE, Discover, Diners Club International and UnionPay 
cardholders access to ABMs in Canada. 
About CTV
CTV is Canada's #1 private broadcaster. Featuring a wide range of quality 
news, sports, information, and entertainment programming, CTV has been 
Canada's most-watched television network for the past 10 years in a row. CTV 
is a division of Bell Media, Canada's premier multimedia company with leading 
assets in television, radio and digital. Bell Media is owned by BCE Inc. (TSX, 
NYSE: BCE), Canada's largest communications company. More information about 
CTV can be found on the network's website at ctv.ca. 
About Insight Productions
Insight Production Company Ltd, headed by John Brunton & Barbara Bowlby has 
become an industry leader in the creative development, financing and 
production of highly rated television programs and cutting edge multiplatform 
content for the global market in every genre. Since 1979, it has been 
recognized for its reputation for quality as the recipient of numerous 
international awards, including multiple Gemini's. The company has created 
thousands of hours of groundbreaking television that continues to be broadcast 
over major networks worldwide. Broadcast Magazine International claims that 
"when it comes to adapting formats for Canadian audiences there is one 
producer who appears to have the Midas touch." Recent hits include THE JUNO 
AWARDS, which plays a key role in the Canadian music industry, TOP CHEF 
formats CANADA SINGS & BATTLE OF THE BLADES. Insight is currently in 
production on the Canadian versions of NEVER EVER DO THIS AT HOME and BIG 
BROTHER CANADA. For more information visit: www.insighttv.com 
Jacqui VanSickle, CTV, 416.384.5091 orJacqueline.vansickle@bellmedia.ca Jim 
Quan, CTV, 416.384.5311 orjim.quan@bellmedia.ca 
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